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2025-12-04 08:00:00| Fast Company

Its a tale as old as the modern workplace: In the 1960s, women entered the workforce en masse, ready to compete with their male counterparts for promotions, pay, and opportunityonly to find the system wasnt built for them.  Today, women comprise almost half of the U.S. labor force. The playing field looks different now, but the fight for equal access hasnt gone away. It just moved into subtler territory.  Companies make quiet calculations about whos worth investing in, says Corinne Low, gender economist and associate business professor at the University of Pennsylvanias Wharton School of Business.  Women often face career penalties in anticipation of motherhood as employers presume theyre more likely to take leave or step back. Once in their 40s, past childbearing, this bias fades. But not before its done damage. The cost of inaction is huge: 4 out of 10 mothers in the first five years after childbirth resign. In 2025, around 400,000 mothers with young children resigned from the U.S. workforcethe sharpest decline in more than 40 years.  Mothers face a training penalty that hinders their career advancement On average, data shows women working full-time only earn 83% of a mans median annual salary. Mothers face even worse oddstheir pay is often reduced by 3% for every child they have.  A new study from the University of Connecticut finds that, one to three years after childbirth, women are 17% to 22% less likely to receive on-the-job training opportunities, such as seminars, workshops, and development programs, compared with a 3% to 8% decline for men who became fathers.  The result is a hidden skills and promotion gap that may explain nearly a third of the motherhood wage penalty.  When women have children, theyre viewed as less committed or competent, research showsa bias that leads employers to assume mothers are too busy, distracted, or disinterested to participate in training opportunities. This is called benevolent prescriptive stereotyping, and it doesnt do mothers any favors, says Joan C. Williams, distinguished professor of law emerita and founding director of the Equality Action Center at UC Law San Francisco.  As Williams points out: If you don’t get work, you eventually either get laid off because you’re not progressing, or you leave because you’re disgusted that you don’t get good work. Or you just stall out.  If a mother turns down an opportunity for training or advancement, its important to circle backnot to assume its a permanent no, says Williams. She also recommends employers keep track of who receives opportunities in their workplaceand who doesnt.  Supporting mothers isnt a charity case Another opportunity mothers are often left out of is informal networking, like happy hours, dinners, or travel, says Kate Westlund Tovsen, founder of Society of Working Moms, a supportive community for and by working mothers. Even if a mother cant attend, Its nice to be invited, Tovsen adds, who suggests teams try daytime coffee hours as a caregiver-friendly option.  Mothers are forced to be proactive, as many companies lack frameworks to support leave or reintegration, Williams cautions. She advises scheduling meetings with superiors before and after taking family leave to make a plan. And though being a new mother is a relatively short blip on a womans career, companies often make permanent decisions in terms of who they’re investing in based on this kind of temporary period when women are most squeezed, says Low.  Supporting mothers is not a charity case, she argues, but a competitive edge that lets them retain talent long term.  Caregiver strategies and investments, including benefits and return-to-work programs, deliver measurable business returns, states Jess Ringgenberg, professional certified coach and CEO of Elxir, an advisory firm focusing on caregivers in the workplace. Companies see three to six times ROI through higher retention, productivity, and lower absenteeism with such programs, Ringgenberg says. Replacing a mid-level caregiver comes with backfill, training, and ramp-up expenses that can reach $200,000, says Ringgenberg, or totaling twice the employees annual salary.  But some companies are already working hard to help mothers succeedand its paying off.  Small and large companies finding solutions Frontier Co-op, an Iowa-based wholesaler of natural and organic products with around 580 employees, created the Breaking Down Barriers to Employment initiative, which includes an on-site childcare center, subsidized to $120 per week per child.  Their childcare program enables parents to participate in training programs and developmental opportunities that might otherwise be missed, explains Megan Schulte, vice president of human resources.  She says 100% of new parents returned to work after their parental leave.  While Frontier Co-op eases the logistical strains of childcare, Brigade Events, a woman-owned and operated event strategy and management company in Dallas with 10 full-time employees, tackles rebuilding confidence and access for women who stepped out. The company views its mentorship and project-based work model as a form of retraining, recognizing womens existing expertise, rather than resetting them to zero. Senior employees work on a hybrid schedulethree days from home, two in-officeto preserve collaboration while creating space for caregiving.  Brigade doesnt bat an eye at blocked calendars for a childs doctor appointment or school event. Our whole culture is giving grace to each other, says April Zorsky, partner and chief creative officer.  One of their policies is that mothers returning from their 16-week maternityleave take a transition month working at 50% capacity. This can mean working from home, setting their own schedules, and easing back in without penalty. As moms, we feel its crucial to have flexibility, says Zorksy.  Larger companies can learn to be more flexible and collaborative, too, says Marissa Andrade, a veteran HR executive and former chief people officer at Chipotle. She recalls when one of her field managers chose to take a six-month maternity leave during a period of company-wide turnaround. Before she left, she requested an interim hire from the Mom Project, a digital platform that helps companies to hire skilled mothers, to support her leave. It went so smoothly that the field manager was able to reenter without missing a beat.  Andrada recommends establishing employeebusiness resource groups. At Chipotle, one employee-created group, The Hustle (Humans United to Support the Ladies Experience), formed a maternity program to keep employees in the loop while on leave, and reoriented them on compliance and training updates on their return.  Dont overlook the power of your employees as your consumer, says Andrada. When companies invite access for mothersto training, to support, to opportunities that just dont reacclimate them to their roles, but get them to thrive in themeveryone wins.  Mothers arent just reentering the workforce with confidence. Employers are retaining their talent, too.

Category: E-Commerce
 

2025-12-04 07:00:00| Fast Company

In todays job market, many employees are feeling the pressure. Layoffs continue to make headlines, hiring pipelines have slowed, budgets have tightened, and job seekers are facing fierce competition. For those already employed, this environment raises a tricky question: Whats reasonable to ask for at work right nowand what isnt? Theres always the standard wish list: promotions, raises, more flexibility, and better benefits. But in a strained economy, some of these asks may be harder to landand for many employees, even harder to ask for. Zety, a career platform designed to make job searching easier with expert-backed tools and advice, found in its latest Pay on Pause Report three in five workers are willing to forgo or accept smaller raises this year due to fears of layoffs and job instability, and 66% avoided asking for a raise altogether, citing economic pressures and uncertainty. In a job market this unpredictable, where many employees are job hugging out of fearone question remains: should employees hold off on asking, or should conversations still be happening? Theres fear in asking According to career expert Jasmine Escalera, many employees are hesitant to ask for anything right now. The thought process is: I should just be grateful to have a job, or, I dont want to ask for more and rock the boat, especially if AI is coming in, she explains.  Maybe even, I don’t want to disrupt what I already have, because I don’t want to then be out in that job market and not even know when’s the next time I’m potentially going to get a position, Escalera says.  In todays job market, employees are often hesitant to speak up, hoping staying quiet will help them maintain their positionsespecially since certain requests, like pay raises, are harder to secure. Pay increases and promotions may be harder to secure It is true. Certain requests are more difficult in todays job market, Escalera explains, and pay raises are one of them. If layoffs and budget cuts are happening, one of the first things that are going to go is pay increases, she says. This also includes bonuses, or any other type of financial component. Anything that goes into the budget could potentially go wrong, which is not good for individuals who are in positions where they need to be upskilling. Or they need to be learning more to complement AI, or even potentially just for specific career growth opportunities, she says. Promotions also face limitations. As Escalera explains, Promotions typically come with raises and professional development [or] upskilling opportunitiesthose are going to be things that potentially go away. Still, it doesn’t mean employees should shy away from asking, or from putting their requests on their managers radar. Open the conversation  A company may not be able to provide pay raises or promotions during a downturn, but that doesnt mean the conversation cant happen. Even if your company comes out and says, we don’t have the financial capacity to give pay raises right now, or we don’t have the financial capacity to give bonuses right nowthat does not mean you do not have the conversation, Escalera says.  The key is approaching the discussion thoughtfully, focusing on your contributions and the value you bring. You might say, I understand that the organization is in financial hardship, or may not be giving bonuses or pay raises at this moment, but I really want to open up the conversation around my work Escalera suggests. Carolyn Troyan, CEO of Leadership360, an HR consulting and leadership coaching firm, agrees its important to be thoughtful with your approach.   It’s doing it in an emotionally intelligent way, she says. After half your team has been laid off, demanding a raise is probably not such a good idea. But after the dust has settled and the company is back on steady footing, its reasonable to bring it upor even during your next performance review, if the timing feels right. When having that conversation, acknowledge the environment and what the team has been throughbut dont let that stop you from discussing your growth with your manager. Just because a company is struggling doesn’t mean you don’t have a career plan, Troyan says.  To your manager, you might say, Here’s what I want to do over the next two to three years, I’d love to kind of talk about that with you. What opportunities do you see available, even in this environment, for me to learn some of these new skills? Commonly, youre going to hear one of two responses, Troyan explains: We really love you, but we can’t do it right now, which comes up a lot. Or, you may receive feedback highlighting what you need to work on to reach a promotion or raise in the future. Either way, youre still having the conversation. Support and flexibility Even if a company cant provide a promotion or raise due to financial hardship, there are other things to ask for. One of the biggest asks right now is supportsupport that isnt monetary, Escalera says, pointing to the same report: Mental health support tops the list. What that really shows is that individuals are incredibly burnt out and stressed out, she said. As a result, were seeing more requests for mental health days and other forms of support. If a company isnt meeting requests for pay, flexibility, or other forms of support, it may be a signal for employees to reassess their options.  Even in uncertain times, understanding your value, approaching conversations thoughtfully, and asking for the support you need are all things you dont have to shy away from.

Category: E-Commerce
 

2025-12-04 07:00:00| Fast Company

Companies are increasingly using AI to conduct job interviews, and, according to experts in the field, the technology is leading to some impressive results. However, giving candidates the choice between an AI interviewer or a human can create bias that makes landing a job tougher for some people, according to a new report. AI is now a common part of the job application process. According to the World Economic Forum, around 88% of employers use some form of AI for initial candidate screening such as filtering or ranking job applications. But AI is also being used to conduct interviews. Currently, around 21% of U.S. companies use the technology for initial interviews.  AI interviewers can give companies an edge when during the hiring process. One study found that candidates who were interviewed by an AI were more likely to land a job than candidates who were sourced by humans screening résumés: 54% of candidates interviewed by AI got the job, compared to about 29% of candidates sourced by a traditional résumé screening. Still, there is a lot to learn about how utilizing AI interviews impacts both people and firms. Brian Jabarian, a researcher at the University of Chicago Booth School of Business with doctorates in economics and philosophy, recently examined what happens to candidates when they are offered a choice between an AI interviewer and a human interviewer, which he detailed in his paper, Choice as Signal: Designing AI Adoption in Labor Market Screening. The research, which has not been peer reviewed, finds giving candidates a choice between a human and AI interview could also create a new hurdle for low-ability candidatesapplicants whose skills are below the firms hiring threshold. Jabarian tells Fast Company that different applicants will automatically be drawn to either AI interviewers or human interviewers based on their strengths. For example, “applicants with strong language skills prefer human interviewers to highlight their English proficiency,” he says. “In contrast, applicants with strong analytical skills choose the AI interviewer to showcase their quantitative strengths.” But the choice isn’t neutral, like a candidate may expect it to be. An applicants decision to be interviewed by a human or an AI agent can reveal private information about their strengths, weaknesses, or expectations for relative performance, Jabarian writes in his paper, also pointing out that employees with high abilities benefit because companies can identify them more easily “using both the signal and the selection decision, increasing their probability of being hired. However, it also means firms are able to more easily identify low-ability workers. Jabarian writes: “Consequently, low-skilled workers succeed less often in obtaining a job and therefore experience a welfare loss.” Essentially, by interpreting both the choice itself as well as the information from the interview, an employers precision increases, which doesn’t serve lower-ability candidates.  Jabarian says if firms had no insight into the candidate’s choice, then all workers would have the advantage of choosing which interviewer best shows their skill set, but companies would lose out on the advantages of using AI interviewers. While on the surface giving job candidates choices about how they are interviewed seems like a solid idea, Jabarian says that in practice, it’s not quite so simple. “Before this new paper, I was really rooting for giving this choice to people because I was confused about why everyone was assuming it was just okay to impose a new technology on people in a high-stakes environment when they maybe didnt want it,” he explains. However, now he believes it’s clear that the choice alone hurts the weakest candidates, and therefore it shouldn’t be one that is routinely offered but rather “on a case-by-case basis.”  Jabarian says he expects AI interviewing to increase, particularly because its good for firms. Still, that doesn’t mean humans as interviewers are a thing of the past or irrelevant. AI interviewers and humans have different strengths: Human recruiters can improvise and are able to vary their interviews, while AI creates a consistent experience and is excellent at garnering information from candidates. That means adopting hybrid techniqueswhere humans and AI run interviews with opposing purposesmight really be the smartest and fairest way to hire.

Category: E-Commerce
 

2025-12-03 22:15:00| Fast Company

The Trump administration is planning to buy a direct stake in yet another chip technology company. Earlier this week, the Commerce Department announced that it had signed a letter of intent to buy up to $150 million of xLight, a startup that focuses on lithography, a critical part of the semiconductor-manufacturing process.  The move shows that the governments  nearly $9 billion dollar investment in Intel — for 10 percent stake in the company structured as a silent partnership — wasnt a one-off, and that officials are moving forward with plans to buy equity in technology companies it deems critical. As part of the latest deal, the startup will receive tens of millions in exchange for developing a prototype that would use free-laser electron technology to manufacture chips. The approach, if successful, would be a big deal, since it could provide an alternative to lithography equipment made by the Dutch company ASML, which is practically the only choice for chipmakers.  For the US government, the hope is that the xLights technology could help produce extremely tiny — and highly sought after — transistors.  “The right shareholder?” Under the Trump administration, the government has rapidly increased its ownership shares in private companies — a controversial strategy.  A good number of conservative economists believe the government shouldnt be getting so involved in the private sector. Theres also concern that current investments dont reflect a consistent strategy, and could veer into favoritism for political friends. The Trump administration may also be risking taxpayer money as well, since theres no guarantee industrial policy investments will actually pan out.  Is the government really going to be the right shareholder to help these companies succeed? Is the government going to start showing favoritism to these companies over companies that it doesnt own? Peter Harrell, from the Carnegie Endowment for Peace, recently told PBS. What are the kind of political requirements that are going to be put on companies that the government is taking an ownership in? In addition to xLight and Intel, new federal government investments now include millions in equity in mineral and steel firms, according to the New York Times. There were reports earlier this year that the Trump administration might even take a direct stake in quantum computing companies, though, when Fast Company asked, a senior official denied them.  Further CHIPS entanglements Its true that Intel was unlikely to return to its former status as a leader in chips manufacturing based on the billions it would have received under the Biden administration alone, said one former employee at the Commerce Department-based CHIPS office, which was created under the CHIPS Act and helped oversee massive new subsidies for semiconductor companies.  Still, the Trump administration buying direct equity in the company doesnt really achieve that goal, the person said. There might be a world in which the governments equity in xLight and Intel work in tandem, the person added. But do we really want the government telling Intel to use the startup the government invested in? (Notably, Pet Gelsinger, the former CEO of Intel, leads xLights board.) Regardless, xLight  may not be the last of the Trump administrations investments in chip companies. This past September, the Chips Research and Development office, housed within the Commerce Department, released a broad agency announcement sharing that entities could apply for awards meant to boost the countrys microtechnology industry. That announcement stipulated that awardees might need to give the government equity, warrants, licenses to intellectual property, royalties or revenue sharing, or other such instruments to ensure a return on investment to the Government. 

Category: E-Commerce
 

2025-12-03 21:45:00| Fast Company

Apple just lost a top design talent. Meta has hired Alan Dye, who was the head of Apple’s human interface design team. The company is filling his position with Stephen Lemay, who CEO Tim Cook told Bloomberg “has played a key role in the design of every major Apple interface since 1999.” Before being poached by Meta to become its chief design officer, Dye worked at Apple since 2006, where he oversaw projects including Liquid Glass and Vision Pro. By the end of his tenure, Dye reported directly to Cook. His departure is the latest in a game of musical chairs for top design roles at Apple. Apple’s former longtime chief design officer Jony Ive left the company in 2019, and his replacement, Evans Hankey, left in 2022 and wasn’t replaced. On the org chart, the remaining members of Apple’s industrial design team reported to COO Jeff Williams. Bloomberg reports that Dye will be creating a new design studio at Meta, where he’ll oversee the design for hardware, software, and AI integration for its interfaces. For Meta, Dye’s hiring is proof the company is serious about designing hardware that can compete in the ongoing race to build the first great AI gadget. It will put him in direct competition with his former colleague Ive, whose company io was bought by OpenAI in May for $6.4 billion with the goal of building the next great user interface.

Category: E-Commerce
 

2025-12-03 21:00:00| Fast Company

New research now suggests that our brains are still in the teenage phase until we “peak” in our early thirties. Researchers from the University of Cambridge looked at scans from around 4,000 people up to the age of 90 to reveal the connections between their brain cells. Rather than progressing steadily over our lifetimes, research published in the journal Nature Communications suggests our brain goes through five distinct phases in life, with key turning points happening at ages nine, 32, 66, and 83.  The first stage, from birth to nine, sees the brain rapidly increasing in size. Around age nine, the adolescent phase begins as the brain works on increasing its efficiency. This is the stage when there is the greatest risk of mental health disorders beginning. Many neurodevelopmental, mental health, and neurological conditions are linked to the way the brain is wired, said senior author Dr. Duncan Astle, professor of neuroinformatics at Cambridge. Indeed, differences in brain wiring predict difficulties with attention, language, memory, and a whole host of different behaviours. The most surprising takeaway from the study is that the adolescent phase lasts far longer than expected. Based on how the brain forms connections, this phase lasts until roughly age 32. That means that while youre trying to get your act together in your 20s, your brain is pretty much still a teenager.  (Important to note is this distinction is based on the brains efficiency at making connections, not a sign of arrested development or an excuse to act like a manchild).  At 32, the biggest shift kicks in. The brain hits a period of peak efficiency, meaning regions of the brain are using the most direct pathways to communicate. This marks the transition into adulthood, which is the longest and most stable stretch of brain development.  Studies have shown that personality and intelligence also stabilize during this time. Despite headlines about college drop-out entrepreneurs, the average age for successful entrepreneurs sits squarely in this developmental stageat 45 years old.   Approaching the age of retirement, at age 66 a third turning point marks the start of an early aging phase. Here, the pace of neural network changes in the brain starts to slow as white matter begins to decline.  Finally, at around 83 years old the late aging brain takes shape. Brain connectivity between different regions declines further, and people tend to fall back on certain well-trodden neural pathways and regions.  Looking back, many of us feel our lives have been characterised by different phases. It turns out that brains also go through these eras, said Astle, who was a senior author of the research. Understanding that the brains structural journey is not a question of steady progression, but rather one of a few major turning points, will help us identify when and how its wiring is vulnerable to disruption.

Category: E-Commerce
 

2025-12-03 19:45:00| Fast Company

If you feel like you spent more time sitting in traffic this year than last, youre not alone.  Across the United States, drivers lost 49 hours to traffic congestion in 2025, a six-hour increase from the year prior, according to a new report from transportation analytics company INRIX.  From Chicago to Philadelphia and Boston to Tampa, congestion increased in 254 of the 290 cities INRIX analyzed. But in New York, a city practically synonymous with gridlock, congestion stayed flat.  Start spreading the news INRIX says the anomaly is likely due to congestion pricing, a program that charges drivers tolls when they enter certain, often gridlocked, areas of Manhattan. New Yorks congestion pricing program went into effect January 5. Just one month later, a million fewer vehicles entered the congestion zone than they would have without the toll, according to the citys Metropolitan Transportation Authority. That mitigation effort likely contributed to New York losing its top spot on NRIXs 2025 Global Traffic Scorecard. This year, New York City ranked as the second most congested U.S. city, down from number one in 2024.  In 2024, five New York City roads made INRIXs top 25 busiest corridors list. In 2025, just one remained: a section of I-278, also called the Brooklyn Queens Expressway (which is not in the citys congestion pricing zone). Delays increased across the country New York is still heavily congested: Drivers there lost 102 hours of the year to congestion.  But while delays there stayed stagnant, in other cities, traffic surged. Out of INRIXs 25 top urban areas for traffic, 13 saw double-digit percentage increases when it came to delays.  Chicago, which beat out New York to become the top U.S. city for traffic, saw drivers lose 112 hours lost to congestion, a 10% increase from 2024. Delays increased 13% year over year in Atlanta, Georgia; 18% in Austin, Texas, and 31% for both Baltimore and Philadelphia. window.addEventListener("message",function(a){if(void 0!==a.data["datawrapper-height"]){var e=document.querySelectorAll("iframe");for(var t in a.data["datawrapper-height"])for(var r,i=0;r=e[i];i++)if(r.contentWindow===a.source){var d=a.data["datawrapper-height"][t]+"px";r.style.height=d}}}); INRIX did notice one positive trend when it comes to U.S. driving patterns: After increasing for four years in a row, traffic fatalities declined. In the first half of 2025, there were just over 17,000 on U.S. roadways, similar to 2019 levels. (First half of the year fatalities were around 20,000 in 2021 and 2022.) Why is traffic so bad? A lot of factors go into traffic. For instance, after millions of Americans shifted to working from home during the pandemic, many have since shifted back. Now just 13% of people work from home.  More than three-fourths of city dwellers commute by car; only 4% take public transit. In cities across the country, public transit options are often inadequate for commuters needs.  Compared to cities around the world, which are investing in rail, America is behind, even as it deals with outdated infrastructure, including bridges and highways. When these upgrades are pushed back, delays increase.  Housing is another issue that can affect how long a driver spends sitting in their car. In the least affordable cities, residents have to decide between longer commutes or higher rents, INRIX says.  Traffic costs drivers time, and money For drivers, traffic is more than just an annoyance. Time is money, and INRIX calculates that the typical 49 hours of delays across the U.S. means $894 worth of time lost per driver.  Across the country, congestion cost the U.S. more than $85 billion in 2025, up 11.3% from 2024.  Congestion pricing costs New York drivers too, in a more direct way, but it comes with other benefits. Halfway through the year, the citys congestion pricing program generated $216 million from tolls; officials aim to raise $500 million from the programs first full year.  But in exchange for that money, New Yorkers got back some time they would have otherwise spent sitting in their carsas much as 21 minutes each way. And the city saw economic benefits, like increased pedestrian activity and time and cost savings for business deliveries.

Category: E-Commerce
 

2025-12-03 19:30:00| Fast Company

Even before this years Spotify Wrapped dropped, I had a hunch what mine would reveal. Lo and behold, one of my most-listened-to songs was an obscure 2004 track titled Rusty Chevrolet by the Irish band Shanneyganock. I heard it first thanks to my son, whose friend had been singing it on the swings at school. My son found it utterly hilarious, and its been playing in our house nonstop ever since. Like parents all over the world, I rue how my sons musical tastes have hijacked my listening history. But Im also tickled to learn that our household is probably one of the few even listening to it. [Photo: Spotify] Spotify Wrapped is an annual campaign by the popular streaming music platform. Since 2015, the streaming service has been repackaging user dataspecifically, the listening history of Spotifys users over the past yearinto attractive, personalized slideshows featuring, among other data points, your top five songs, your total listening time, and even your listening personality. (Are you a Replayer, a Maverick or a Vampire?) As a consumer behavior researcher, Ive thought about why these lists get so much attention each year. I suspect that the success of Spotify Wrapped may have a lot to do with how the flashy, shareable graphics are connected to a couple of fundamentaland somewhat contradictoryhuman needs. [Image: Spotify] Individuality and belonging In 1991, social psychologist Marilynn Brewer introduced what she coined optimal distinctiveness theory. She argued that most people are torn between two human needs. On the one hand, theres the need for validation and similarity to others. On the other hand, people want to express their uniqueness and individuation. Thus, most of us are constantly striving for a balance between feeling connected to others while also maintaining a sense of our own distinct individuality. At Thanksgiving, for example, your need for connection is likely more than satisfied. In that moment, youre surrounded by family and friends who share a lot in common with you. In fact, it can feel so fulfilled that you may start craving the opposite: a way to assert your individuality. Maybe you choose to wear something that really reflects your personality, or you tell stories about interesting experiences youve had in the past year. In contrast, you may feel relatively isolated when you move to a new town and feel a stronger need for connection. You may wear the styles and brands you see your neighbors and co-workers wearing, pop into popular cafes and restaurants, or invite people over to your home in an effort to make new friends. [Image: Spotify] Have it your way When people buy things, they often make choices as a way to satisfy their needs for connection and individuality. Brands recognize this and usually try to entice consumers with at least one of these two elements. Its partly why Coca-Cola started releasing bottles featuring popular names on the labels as part of its Share a Coke campaign. The soft drink remains the same, but grabbing a Coke with your name on it can cultivate a sense of connection with everyone else who has it. And its why Apple offers custom, personalized engravings for products such as its AirPods and iPads. Spotify Wrapped works because it nails the balance between competing needs: the desire to belong and the desire to stand out. Seeing the overlap between your lists and those of your friends fosters a sense of connection, and seeing the differences is a signal of your (or your kids!) unique musical taste. It gives me a way to say, Sure, Ive been listening to Soda Pop nonstop like everyone else. But Im probably the only one playing ‘Rusty Chevrolet on repeat. The Wrapped campaign is also smart marketing. Spotify turns listeners unique, personal listening data into striking visuals that are tailor-made for posting to social media accounts. Its no wonder, then, that the Wrapped feature has led to impressive engagement: On TikTok, the hashtag #SpotifyWrapped garnered 73.7 billion views in 2023. The annual campaign has earned numerous honors, including a Cannes Lion and several Webby Awards, otherwise known as the Oscars of the Internet. Its been so successful that its inspired a wave of copycats: Apple Music, Reddit, Uber, and Duolingo now release similarly personalized year-in-reviews. None, however, has managed to achieve the same level of cultural impact as Spotify Wrapped. So whats on your list? And will you brag, hide or laugh at what it says about you? [Photo: Spotify] Ishani Banerji is a clinical assistant professor of marketing at Clemson University. This article is republished from The Conversation under a Creative Commons license. Read the original article.

Category: E-Commerce
 

2025-12-03 19:09:49| Fast Company

The U.S. stock market is drifting near its record levels on Wednesday following mixed reactions to profit reports from Macy’s, Marvell Technologies, and other companies. The S&P 500 rose 0.2% and pulled within 0.7% of its all-time high set in late October. The Dow Jones Industrial Average was up 174 points, or 0.6%, as of 11:50 a.m. Eastern time, and the Nasdaq composite was virtually unchanged. Marvell rose 4.1% after the supplier of semiconductor products delivered a stronger profit for the latest quarter than analysts expected. CEO Matt Murphy credited strong demand for its data center products, while also announcing a $3.25 billion purchase of Celestial AI to bolster its artificial-intelligence infrastructure business. American Eagle Outfitters was another winner and rallied 16.1% after the retailer reported a better profit than expected. Its CEO, Jay Schottenstein, said it also saw a strong start to the holiday shopping season with an acceleration in demand across its brands during the Thanksgiving weekend. Outside of earnings reports, Capricor Therapeutics surged 352% after the biotech company reported encouraging results for its potential therapy for people with Duchenne muscular dystrophy. On the losing end of Wall Street were relatively few companies, including one out of every three stocks in the S&P 500 index. But among them were some of the market’s most influential stocks, which kept indexes in check. Microsoft fell 2% and was the heaviest weight on the S&P 500. Nvidia slipped just 0.4%, but because it’s the most valuable stock on Wall Street, it was another one of the heaviest weights dragging on the index. Macys fell 1% despite reporting a profit for the latest quarter that was much better than the loss that analysts were expecting. Its stock may be feeling the pressure of high expectations after it came into the day with a rally of 34.1% for the year so far, more than double the S&P 500s rise. CrowdStrike slipped 0.5% despite topping analysts expectations for profit. It too came into the day with a big gain for the year so far, raising the stakes, at 51%. In the bond market, Treasury yields eased after a report suggested U.S. employers outside of the government may have cut more jobs in November than they added. The data from ADP was much weaker than economists expected, but it has not had a perfect track record predicting what the more comprehensive jobs report from the U.S. government will say each month. Wednesdays data may be discouraging for people looking for jobs, but it also keeps alive expectations that the Federal Reserve will cut its main interest rate next week. If the Fed does, that would be the third such cut this year in hopes of bolstering the slowing job market. A report later in the morning on activity for U.S. services business was more encouraging. It said growth was stronger last month than expected for businesses in the retail, finance, insurance, and other industries. Perhaps just as important was that the Institute for Supply Management’s survey also said prices were increasing at their slowest rate since April. That could help the Fed because fears of high inflation are the main argument against cutting interest rates. The yield on the 10-year Treasury fell to 4.07% from 4.09% late Tuesday. Easing bond yields can boost prices for all kinds of investments, and bitcoin climbed again to top $92,000 following its scary downward run in recent weeks. It briefly plunged below $81,000 last month. In stock markets abroad, indexes were close to flat in Europe following a mixed finish in Asia. Japans Nikkei 225 jumped 1.1% on gains for technology stocks like Tokyo Electron, which jumped 4.7%. SoftBank Group Corp. leaped 6.4% following reports that its founder, Masayoshi Son, regretted having to sell shares in computer chipmaker Nvidia to help pay for other investments. Chinese indexes sank following the release of data showing weaker factory activity. Stocks fell 1.3% in Hong Kong and 0.5% in Shanghai. Stan Choe, AP business writer AP Business Writers Matt Ott and Elaine Kurtenbach contributed.

Category: E-Commerce
 

2025-12-03 18:45:00| Fast Company

The Food and Drug Administration (FDA) has once again expanded its warning on certain brands of imported cookware, this time adding nine additional products that may leach significant levels of lead into food. That list of cookware has grown significantly since the FDA issued its original alert, which was updated twice, after tests found certain brass and aluminum cookware (known as Hindalium/Hindolium or Indalium/Indolium) could be leaching lead into food when used for cooking or food storage, making it unsafe to eat. The FDA investigation remains ongoing, and the agency said it will be adding additional products to the list as needed. Here’s what you need to know. Is lead dangerous to health? Yes. Lead is toxic for humans, and even low levels can cause serious health problems. Children, women of childbearing age, and those who are breastfeeding could be at higher risk after eating food from cookware that leaches lead. Babies and kids are more susceptible to lead toxicity due to their smaller size, metabolism, and rapidly developing bodies, according to the FDA. Which cookware is listed in the FDA’s expanded warning? As Fast Company previously reported, the FDA’s original recall warning on August 13 was issued for Saraswati Strips Pvt. Ltd., an Indian aluminum cookware company that sells Tiger White brand cookware. In September, three additional products were added to the list, including Silver Horse cookware distributed by Patel Brothers, and JK Vallabhdas products distributed by the Indian supermarket chain Indiaco. Since then, the FDA has added nine additional products to the list. Those product details are as follows: Brand and product name: Sonex Aluminum, Pot, an ISO 9001:2000 5 certified company Retailer: Alanwar Food Corp. (Balady Foods) 7128 5th Ave Brooklyn, NY Manufacturer: Sonex Cookware 60-61 / A, Small Ind. Estate #2  Gujranwala, Pakistan Recall status: Recall initiated on 11/18/25. Brand and product name: IKM Aluminum Saucepan(7023672411878 Aluminum Pan 2 Size Pouted Wooden Handle 9) Retailer: India Metro Hypermarket, 5130 Mowry Ave Fremont, CA  Manufacturer: SM Foods, New Delhi, India Recall status: Distributor agreed to recall on 11/19/25. Brand and product name: Brass Tope Retailer: India Metro Hypermarket, 5130 Mowry Ave Fremont, CA  Manufacturer: Kraftwares (India) Ltd. Mumbai, India Recall status: Distributor agreed to recall on 11/19/25. Brand and product name: Aluminum Kadai Size 5 A cook brand Retailer: India Metro Hypermarket, 5130 Mowry Ave Fremont, CA Manufacturer: Kraftwares (India) Ltd. Mumbai, India Recall status: Distributor agreed to recall on 11/19/25. Brand and product name: IKM 4-Quart Pital Brass Pot(7023672414398 Brass Hammered Handi No 3) Retailer: INDIA CASH AND CARRY, 39175 Farwell Dr Fremont, CA Manufacturer: JSM Foods, New Delhi, India Recall status: Distributor agreed to recall on 11/19/25. Brand and product name: Silver Horse Aluminum Coldero 28   Retailer: Punjab Supermarket & Halal Meats, 8767 Philadelphia Road Rosedale, MD Manufacturer:  Recall status: FDA notified retail location of sample results. Brand and product name: Silver Horse Aluminum Coldero 28  (765542732177 Aluminium Degda 20) Retailer: Punjab Supermarket & Halal Meats, 8767 Philadelphia Road Rosedale, MD Manufacturer:  Recall status: FDA notified retail location of sample results. Brand and product name: Silver Horse Aluminum Degda 24   Retailer: Punjab Supermarket & Halal Meats, 8767 Philadelphia Road Rosedale, MD Manufacturer:  Recall status: FDA notified retail location of sample results. Brand and product name: Chef Milk Pan 24 cm  (Milk Pan 24 cm MF 0732131905632) Retailer: Punjab Supermarket & Halal Meats, 8767 Philadelphia Road Rosedale, MD Manufacturer: Shata Traders, 10227 Avenue D, Brooklyn, NY 11236 Recall status: Distributor agreed to recall on 11/19/25. FDA recommendations According to the FDA, consumers should check their homes for the cookware and throw it away. Do not donate or refurbish it. Consumers who are concerned they may have been exposed to lead or elevated levels of lead should contact their healthcare provider. Retailers and distributors are encouraged to consult with the FDA regarding the safety and regulatory status of any products used in contact with food that they market or distribute. Additional questions can be sent to the FDA via email at premarkt@fda.hhs.gov.

Category: E-Commerce
 

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