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2026-01-26 15:40:52| Fast Company

The brothers operated in the glitz and glamour of the Hamptons and South Beach. Two were high-end real estate brokers dubbed “The A Team.” The third went to law school and ran their family’s private security firm, which caters to heads of state and the rich and famous.They frequented nightclubs, cruised on yachts and flew on private jets. One lived alongside celebrities and corporate titans on Manhattan’s Billionaires’ Row. The others had multimillion-dollar waterfront mansions in Miami.But behind their posh, peripatetic facade, prosecutors say, Tal, Oren and Alon Alexander known collectively as the Alexander Brothers were predators who sexually assaulted, trafficked and raped dozens of women from 2008 to 2021, often after incapacitating them with drugs and sometimes recording their crimes on video.The brothers met victims at nightclubs, parties and on dating apps, and recruited others for trips to ritzy locales, paying for their flights and lodging at high-end hotels or luxe vacation rentals before drugging and raping them, prosecutors said. In all, dozens of women have accused them of wrongdoing.Now, the brothers Tal, 39, and twins Alon and Oren, 38 face a reckoning that prosecutors say was more than a decade in the making: a sex-trafficking trial that could put them in prison for the rest of their lives.Opening statements are slated for Tuesday in the brothers’ trial in federal court in Manhattan, after they were delayed a day because of heavy snowfall over the weekend in New York.Oren and Tal Alexander, the real estate dealers who specialized in high-end properties in Miami, New York and Los Angeles, have pleaded not guilty, along with their brother Alon, who graduated from New York Law School before taking his position with the security firm.All three have been held without bail since their December 2024 arrests. They were indicted months after several women filed lawsuits alleging sexual misconduct.A spokesperson for the Alexander Brothers said they “categorically deny that anyone was drugged, assaulted, or coerced, and the government has presented no physical evidence, medical records, contemporaneous complaints, or objective proof to establish those claims.”“This case highlights a broader concern about how the federal sex-trafficking statute is being applied,” said the spokesperson, Juda Engelmayer. “Congress enacted that law to address force, coercion, and exploitation; not to retroactively criminalize consensual adult relationships through inference or narrative.”“As the defense has consistently said, allegations are not evidence,” Engelmayer added.The brothers’ attorneys have promised to show the jury of six men and six women that prosecutors have taken innocent romantic and sexual encounters and converted them into criminal activity through clever lawyering.Oren Alexander’s attorney, Marc Agnifilo, has said the defense plans to prove that witnesses have lied to the government and that their testimony can’t be trusted.Judge Valerie E. Caproni, who will preside over the trial, has rejected defense requests to toss out the charges or send the case to state court. The Alexanders’ lawyers have said the allegations against them resemble “date rape” crimes more commonly prosecuted in state courts, but Caproni disagreed.“That badly misrepresents the nature of the charges,” the judge wrote.Agnifilo has said the jury will hear evidence of group sex, threesomes and promiscuity. During jury selection last week, prospective jurors were asked questions related to sexual activity and sex crimes.“The case is about sex and sexuality,” said Agnifilo, who represented Sean “Diddy” Combs last year as the hip-hop mogul was acquitted of sex trafficking and racketeering conspiracy charges but convicted on lesser prostitution-related counts.In court papers, the Alexander Brothers’ lawyers wrote that among the accusers they expect to testify at trial, they had located evidence “that undermines nearly every aspect of the alleged victims’ narratives.”Prosecutors have said their evidence will show that the brothers “have acted with apparent impunity forcibly raping women whenever they wanted to do so.” Michael R. Sisak and Larry Neumeister, Associated Press

Category: E-Commerce
 

2026-01-26 15:06:19| Fast Company

The European Union opened a formal investigation into Elon Musk’s social media platform X on Monday after his artificial intelligence chatbot Grok spewed nonconsensual sexualized deepfake images on the platform.European regulators also widened a separate, ongoing investigation into X’s recommendation systems after the platform said it would switch to Grok’s AI system to choose which posts users see.The scrutiny from Brussels comes after Grok sparked a global backlash by allowing users through its AI image generation and editing capabilities to undress people, putting females in transparent bikinis or revealing clothing. Researchers said some images appeared to include children. Some governments banned the service or issued warnings.The 27-nation EU’s executive said it was looking into whether X has done enough as required by the bloc’s digital regulations to contain the risks of spreading illegal content such as “manipulated sexually explicit images.”That includes content that “may amount to child sexual abuse material,” the European Commission said. These risks have now “materialized,” the commission said, exposing the bloc’s citizens to “serious harm.”Regulators will examine whether Grok is living up to its obligations under the Digital Services Act, the bloc’s wide-ranging rule book for keeping internet users safe from harmful content and products.In response to a request for comment, an X spokeswoman directed The Associated Press to an earlier statement that the company remains “committed to making X a safe platform for everyone” and that it has “zero tolerance” for child sexual exploitation, nonconsensual nudity, and unwanted sexual content.The X statement from Jan. 14 also said it would stop allowing users to depict people in “bikinis, underwear or other revealing attire,” but only in places where it has been deemed illegal.“Non-consensual sexual deepfakes of women and children are a violent, unacceptable form of degradation,” Henna Virkkunen, an executive vice president at the commission, said in a statement.“With this investigation, we will determine whether X has met its legal obligations under the DSA, or whether it treated rights of European citizens including those of women and children – as collateral damage of its service,” said Virkkunen, who oversees tech sovereignty, security and democracy.Musk’s artificial intelligence company xAI launched Grok’s image tool last summer. But the problem began snowballing only late last month when Grok seemingly granted a large number of user requests to modify images posted by others. The problem was amplified both because Musk pitches his chatbot as an edgier alternative with fewer safeguards than rivals, and because Grok’s responses on X are publicly visible, and can therefore be easily spread.The EU investigation covers only Grok’s service on X, and not Grok’s website and standalone app. That’s because the DSA applies only to the biggest online platforms.There’s no deadline for the bloc to resolve the case, which could end in either X pledging to change its behavior or a hefty fine.In December Brussels issued X with a 120-million euro (then-$140 million) fine as part of the earlier ongoing DSA investigation, for shortcomings including blue checkmarks that broke the rules on “deceptive design practices” that risked exposing users to scams and manipulation.The bloc has also been scrutinizing X over allegations that Grok generated antisemitic material and has asked the site for more information.Malaysia and Indonesia blocked access to Grok earlier this month in response to the controversy, becoming the first countries to do so.On Friday, Malaysian authorities said they lifted the temporary restriction after the company implemented additional security and preventive measures, without giving further details. Malaysian regulators said they met last week with X’s representatives and would continue to monitor the situation.__AP writer Eileen Ng in Kuala Lumpur contributed to this report Kelvin Chan, AP Business Writer

Category: E-Commerce
 

2026-01-26 15:00:00| Fast Company

On Sunday, the price of gold hit a major milestone: it surpassed the $5,000-per-ounce mark for the first time in history. But while golds price rise is a good thing for investors in the precious metal, it may also signal broader investor anxiety about the marketsand the world. Heres what you need to know about golds surge. Gold trades above $5,000 for the first time ever On Sunday, gold surpassed $5,000 per troy ouncethe first time it has ever done so. The precious yellow metal climbed to $5,107 on Monday morning before paring back slightly to its current price of $5,082 per ounce, as of this writing. Golds most recent milestone is just the latest example of the good run the precious metal has had since 2025. During that calendar year, golds price surged 64%its highest single-year gain since 1979. And 2026 is, so far, shaping up to be another stellar year for gold. Already this month, the precious metal has hit milestone after milestone, surpassing its 2025 all-time high on January 6, 2026, when it reached $4,497.20 per ounce. Less than a week later, gold crossed the $4,600 mark. And on January 20, gold crossed the $4,800 barrier for the first time. It then took gold just five days to cross the $5,000 threshold for the first time in history. Whats behind golds recent rise? The short answer is Trump. But the more nuanced answer is uncertainty. Gold is a safe-haven assetan asset that offers relative stability in times of economic uncertainty or geopolitical upheaval. During these times, traditional assets like stocks and digital assets like cryptocurrencies can be, and often are, highly volatile.  When investors are uncertain about the world or the economy, they tend to pull their money out of these types of assets to lock in any gains they have made, and then put the proceeds of those sales into a more stable asset like gold. 2026 has begun with massive geopolitical and economic uncertainty, primarily due to the decisions of President Donald Trump. The year kicked off with the U.S. attack on Venezuela, which Trump ordered to capture the countrys president. Almost immediately after that, Trump set his sights on acquiring Greenland. At the same time, Trump also threatened tariffs on eight European countries that publicly spoke against the presidents desire to acquire Greenland, which would potentially trigger a trade war. It was only last week that Trump finally backed down from his threats to acquire Greenland. Domestically, things have been just as chaotic in America. This month alone, ICE officers have shot and killed two American citizens in Minnesota, igniting fierce protests and condemnation from Americans across the country. But in news that has investors specifically worried, Trumps Justice Department has also opened a criminal investigation into Fed chair Jerome Powell, which many believe is politically motivated due to Powell not lowering interest rates as fast as the president wants him to. All these events have created significant uncertainty about the world and the economy, prompting investors to seek assets they can park their money in that are historically less volatile than stocks. Silver rising, too The price of gold isnt the only precious metal rising due to all this uncertainty. Silver is also up significantly since 2026 began.  As of the time of this writing, the price of silver is currently trading at around $108.50 per ounce after hitting an earlier all-time high of above $109. It was only last Tuesday that silver hit a then all-time high price of $95 per ounce. Over the past 12 months, silver has surged nearly 250%, and since 2026 began, the precious metal has risen a staggering 40% in the first 26 days of the year.

Category: E-Commerce
 

2026-01-26 14:30:09| Fast Company

Drake Maye vs. Sam Darnold. Two stingy defenses. A second-year head coach vs. a veteran coach in his second act.Super Bowl 60 is set and it’s a rematch: The New England Patriots vs. the Seattle Seahawks.The Patriots will seek their NFL-record seventh Super Bowl victory when they face the Seahawks on Feb. 8 at Levi’s Stadium in Santa Clara, Calif.Led by Maye, coach Mike Vrabel and a stifling defense, the Patriots are back in the Super Bowl for the first time since Tom Brady and Bill Belichick won their sixth ring together seven years ago.The Patriots (17-3) beat the Denver Broncos 10-7 on Sunday in the AFC championship game to advance to their 12th Super Bowl.Darnold, Mike Macdonald and a suffocating defense have led the Seahawks to the big stage for the fourth time in franchise history. They’re seeking their second Lombardi.Darnold, a No. 3 overall pick in 2018 now with his fifth team, played one of his best games to lead the Seahawks to a 31-27 victory over the Los Angeles Rams in the NFC title game. He threw for 346 yards and three touchdowns with no turnovers.“That doesn’t matter to me,” Darnold said about the doubters he’s proven wrong. “I just come to work every single day with these guys. These guys in the locker room, that’s what it’s about to me, man. The way we’ve come to work ever since April in OTAs, training camp, one day at a time and we’re here. We did it.”It was a wacky finish when Brady and the Patriots beat Russell Wilson and Pete Carroll’s Seahawks 11 years ago.Brady threw four TD passes and rallied New England from a 10-point deficit to win the fourth of his seven rings when Malcolm Butler intercepted Wilson’s pass from the 1-yard line to secure a 28-24 victory on Feb. 1, 2015. Seattle fans still lament why Marshawn Lynch didn’t get the ball on a handoff at the 1.“We did not care,” Macdonald said about coming into the season as underdogs in the NFC West behind the Rams and 49ers. “It’s about us. It’s always been about us and what we do and now we’re going to the Super Bowl.”Maye scored on a 6-yard touchdown run in the second quarter in Denver after a critical turnover by Jarrett Stidham, who made his fifth career start filling in for injured Broncos quarterback Bo Nix.“The Pats are back, baby,” Maye said. “Now, gotta win one.”Playing through a snowstorm in the second half, Maye only threw for 86 yards and ran for 65. Stidham had 133 yards passing and one TD, one interception and one costly fumble.The 23-year-old Maye, a finalist for AP NFL MVP and Offensive Player of the Year, will become the second-youngest QB to start a Super Bowl behind Dan Marino. He’s the fourth second-year QB in the past seven years to lead his team to the NFL title game. Patrick Mahomes (2018) won it while Joe Burrow (2021) and Brock Purdy (2023) lost.Vrabel, who won three Super Bowls as a linebacker for the Patriots in the 2000s, turned the team around in his first season as coach. New England went from 4-13 last year under Jerod Mayo to 14-3.Vrabel is trying to become the first person to win a Super Bowl as a head coach and player for the same team. Tom Flores, Mike Ditka, Tony Dungy and Doug Pederson won Super Bowls playing for one team and coaching another.“I can’t tell you how proud I am to be associated with these guys and this organization,” said Vrabel, who is a finalist for AP NFL Coach of the Year. “I won’t win it. It’ll be the players that’ll win the game, I promise you. It won’t be me that’ll win it and I promise you I’ll do everything that I can and our staff to have them ready for the game.”No team has played in the Super Bowl more than the Patriots, who are 6-5. They’re tied with the Pittsburgh Steelers for the most wins.It’s been a long road back to the top for New England, which came off consecutive four-win seasons and only had one winning season after Brady’s departure in 2020.The Patriots have averaged just 18 points per game in the playoffs, the fewest by any team to make the Super Bowl since the 1979 Rams, who averaged 15. New England’s defense has allowed just 26 points in the three games, an average of just 8.7 per game. The only team to allow fewer points in three playoff games before a Super Bowl appearance was the 2000 Ravens, who gave up 16. AP NFL: https://apnews.com/hub/NFL Rob Maaddi, AP Pro Football Writer

Category: E-Commerce
 

2026-01-26 14:15:00| Fast Company

The most expensive bottle of American whiskey ever sold at auction is no longer a dusty pre-Prohibition relic or a museum-grade antique. Its a 1982 bottle of Old Rip Van Winkle. This weekend at Sothebys New York, a bottle of Old Rip Van Winkle 20-Year-Old Single Barrel Sams (1982) sold for $162,500, setting a new record for the most valuable bottle of American whiskey ever sold at auction. Only 60 hand-numbered bottles of the legendary Sams release were ever produced, bottled at a staggering 133.4 proof, the highest proof Van Winkle expression ever released. The bottle hadnt appeared at auction in more than a decade. And it wasnt alone. That record-setting bottle headlined the Great American Whiskey Collection Saturday, which brought in $2.5 million, making it the most valuable single-owner American whiskey collection ever sold and the most valuable single-owner spirits auction ever held in New York. The total more than doubled Sothebys low pre-sale estimate of $1.17 million, and every single lot sold. For a category that, until recently, lagged far behind Scotch in the auction world, the sale marked a watershed moment. This wasnt just a good night for Van Winkle. It was a signal that American whiskey has fully arrived as a serious, global collectible. A first for Sothebys and for bourbon The auction, held live at Sothebys new global headquarters in the Breuer Building on Madison Avenue, was the first live, single-owner American whiskey sale in history. Sothebys leaned into the moment, installing a pop-up bar inside the space so visitors could experience the 360-bottle collection up close before bidding began. The bottles read like a greatest-hits list of Kentucky and rye history: Old Rip Van Winkle, Old Fitzgerald, private bottlings for historic retailers, and ultra-rare single barrels that were never meant to leave a small circle of friends and insiders. And the buyers reflected how the market is shifting. Sotheby’s says 96% of the lots were purchased by North American collectors. Nearly a third of the buyers were new to Sothebys, and more than half were under 40. That last number matters. American whiskey collecting is no longer being driven by the same older Scotch-focused crowd that traditionally dominates auction houses. A younger generation of bourbon and rye obsessives is entering the secondary market with serious money and a deep knowledge of the categorys lore. Why private labels and store picks dominated the night What propelled the sale beyond expectations wasnt just age statements or old glass. It was something uniquely American: private label bottlings and single barrels made for liquor stores, families, and insiders decades ago. These bottles were never widely distributed. Many were likely consumed long ago. Their survival is almost accidental. A few standouts: Van Winkle 18-Year-Old Binnys (1985, 121.6 proof) sold for $106,250. Distilled at Stitzel-Weller and bottled at full cask strength for Chicago retailer Binnys, fewer than 100 bottles were made. Very Very Old Fitzgerald Blackhawk 18-Year-Old (1950, 121 proof) realized $112,500, more than double its low estimate. This was a private bottling for the Wirtz family, owners of the Chicago Blackhawks, and was never available to the public. A companion Blackhawk 12-Year-Old from the same series sold for $60,000. Van Winkle 18-Year-Old Family Reserve Park Avenue Liquor Shop fetched $62,500. Originally retailing for $75, it is one of only three known 18-Year-Old Van Winkle bottlings ever produced. All three were in this auction. A 1909 O.F.C. Bourbon 115 Proof drove competitive bidding to $47,500, far above estimate. Time and again, bottles tied to specific retailers, families, or one-off selections outperformed expectations. These werent mass-market releases. They were whiskey folklore in liquid form. A night of records for Van Winkle and beyond Numerous lots set new records, especially for obscure Van Winkle private labels and long-forgotten rye bottlings: Old Rip Van Winkle Blue Smoke 18-Year-Old: $37,500 Twisted Spoke 16-Year-Old: $32,500 Old Rip Van Winkle Delilahs 10th Anniversary: $30,000 Van Winkle 19-Year-Old Corti Brothers bottlings: $35,000 each J.W. Gottlieb Private Stock Rye 13-Year-Old (1984): $56,250 Old Rip Van Winkle Bottled in Bond 1917: $47,500 Pappy Van Winkle 20-Year-Old City Grocery 20th Anniversary: $30,000 Many of these bottles had never appeared at auction before. Others hadnt surfaced in decades. What this says about the American whiskey market Zev Glesta, Sothebys Whiskey Specialist, called the sale a defining moment for American whiskey at auction, pointing to the continued maturation of the global market for the rarest American whiskeys. Hes right. These werent aristocratic estate bottles. They were store picks, family gifts, anniversary barrels, and retailer exclusives that accidentally became legends. A bottle meant for a Chicago liquor store. A gift for the owners of a hockey team. A Manhattan shop pick that sold for $75. Forty years later, theyre museum pieces. And at least one of them just became the most expensive American whiskey ever sold.

Category: E-Commerce
 

2026-01-26 13:47:08| Fast Company

Leaders of law enforcement organizations expressed alarm Sunday over the latest deadly shooting by federal officers in Minneapolis while use-of-force experts criticized the Trump administration’s justification of the killing, saying bystander footage contradicted its narrative of what prompted it.The federal government also faced criticism over the lack of a civil rights inquiry by the U.S. Justice Department and its efforts to block Minnesota authorities from conducting their own review of the killing of 37-year-old Alex Pretti.In a bid to ease tensions, the International Association of Chiefs of Police called on the White House to convene discussions “as soon as practicable” among federal, state and local law enforcement.“Every police chief in the country is watching Minneapolis very carefully,” said Chuck Wexler, executive director of the Police Executive Research Forum, a police research and policy organization. “If a police chief had three officer-involved shootings in three weeks, they would be stepping back and asking, ‘What does our training look like? What does our policy look like?'”Pretti’s death came on the heels of the Jan. 7 fatal shooting of Renee Good and another incident a week later in Minneapolis when a federal officer shot a man in the leg after being attacked with a shovel and broom handle while attempting to arrest a Venezuelan who was in the country illegally.“We’re dealing with a federal agency here,” Wexler said, referring to the Department of Homeland Security, “but its actions can have a ripple effect across the entire country.” Experts say video of shooting undermines federal claims While questions remained about the latest confrontation, use-of-force experts told The Associated Press that bystander video undermined federal authorities’ claim that Pretti “approached” a group of lawmen with a firearm and that a Border Patrol officer opened fire “defensively.” There has been no evidence made public, they said, that supports a claim by Border Patrol senior official Greg Bovino that Pretti, who had a permit to carry a concealed handgun, intended to “massacre law enforcement.”“It’s very baked into the culture of American policing to not criticize other law enforcement agencies,” said Seth Stoughton, a former police officer and use-of-force expert who testified for prosecutors in the trial of the Minneapolis officer convicted of murdering George Floyd.“But behind the scenes, there is nothing but professional scorn for the way that DHS is handling the aftermath of these incidents,” Stoughton said.Several government officials had essentially convicted Pretti on social media before the crime scene had been processed.Deputy White House chief of staff Stephen Miller generated outrage by describing Pretti as “a would-be assassin” in a post, while a top federal prosecutor in Los Angeles, Bill Essayli, drew the ire of the National Rifle Association for posting that “if you approach law enforcement with a gun, there is a high likelihood they will be legally justified in shooting you.”“In a country that has more guns than people, the mere possession of a weapon does not establish an imminent threat to officers and neither does having a weapon and approaching officers,” Stoughton said. “I don’t think there’s any evidence to confirm the official narrative at all. It’s not unlawful for someone to carry a weapon in Minnesota.” Minnesota official says state investigators blocked from shooting scene In the hours after Pretti’s shooting, Minnesota authorities obtained a search warrant granting them access to the shooting scene. Drew Evans, superintendent for the Minnesota Bureau of Criminal Apprehension, said his team was blocked from the scene.Minnesota authorities also received an emergency court order from a federal judge barring officials “from destroying or altering evidence related to the fatal shooting involving federal officers.”Bovino sounded a less strident tone at a Sunday news conference, calling Pretti’s shooting a “tragedy that was preventable” even as he urged people not to “interfere, obstruct, delay or assault law enforcement.” He refused to comment on what he called the “freeze-frame concept,” referring to videos circulating on social media that raise doubts about the dangers Pretti posed to officers.“That, folks, is why we have something called an investigation,” Bovino said. “I wasn’t there wrestling him myself. So I’m not going to speculate. I’m going to wait for that investigation.”Policing experts said the irregularities in the federal response went beyond the government’s immediate defense. Before Pretti’s parents had even been notified of his death, DHS posted a photograph on X of a 9mm Sig Sauer semiautomatic handgun seized during the scuffle, portraying the weapon as justification for the killing.“The suspect also had 2 magazines and no ID,” the post said. “This looks like a situation where an individual wanted to do maximum damage.”However, the photo showed only one loaded magazine lying next to the pistol, which had apparently been emptied and displayed on the seat of a vehicle. Minnesota state officials said that, by removing the weapon from the scene, Border Patrol officers likely mishandled key evidence. Videos show Pretti holding a cellphone None of the half-dozen bystander videos shows Pretti brandishing his gun. Rather, the videos showed Pretti’s hands were only holding his mobile phone as a masked Border Patrol officer opened fire.In videos of the scuffle, “gun, gun” is heard, and an officer appears to pull a handgun from Pretti’s waist area and begins moving away. As that happens, a first shot is fired by a Border Patrol officer. There’s a slight pause, and then the same officer fires several more times into Pretti’s back.Several use-of-force experts said that unenhanced video clips alone would neither exonerate nor support prosecution of the officers, underscoring the need for a thorough investigation. A key piece of evidence will likely be the video from the phone Pretti was holding when he was killed. Federal officials have not yet released that footage or shared it with state investigators.“The evaluation of the reasonableness of this shooting will entirely depend on when the pistol became visible and how, if at all, it was being displayed or used,” said Charles “Joe” Key, a former police lieutenant and longtime use-of-force expert.Ian Adams, an assistant professor of criminal justice at the University of South Carolina, described the federal government’s response as “amateur hour.”“Jumping to the end result of this investigation, or what’s supposed to be an investigation, is somewhat embarrassing for policing professionals nationwide,” Adams said. “It’s clear that professionals in policing are observing what’s going on and not liking what they’re seeing.̶__Associated Press reporter Hannah Fingerhut contributed reporting Des Moines, Iowa. JIm Mustian and Michael Biesecker, Associated Press

Category: E-Commerce
 

2026-01-26 13:00:00| Fast Company

A new year often starts with a simple question: How can we do better? For businesses, its a question that applies to almost everything, from product innovation to climate impactan area of increasing urgency for many. The goal of achieving net-zero is now a staple of most businesses annual plans, however the journey there is often challenging. It can be fraught with hidden trade-offs, making it difficult for ESG leaders to know whether they are truly backing the right solutions in pursuit of their climate goals. Take aviation, for example. As one of the world’s most difficult sectors to decarbonize, its 2.5% share of global CO2 emissions represents a major challenge for nearly every corporate climate plan. To solve this, the industry developed a solution called Sustainable Aviation Fuel (SAF). Unlike traditional jet fuel made from crude oil, SAF is produced from renewable sources like used cooking oil, agricultural waste, and other plant-based materials. Crucially, its designed to work with existing aircraft engines, allowing airlines to dramatically reduce their carbon footprint without having to build new planes. While promising a dramatic reduction in air travels carbon footprint, the well-intentioned race to scale this green fuel has created a dangerous paradox, leading companies down a path that risks undermining the goals they are trying to achieve. THE HIDDEN FLAW IN GREEN JET FUEL SAF has quickly become the poster child for sustainable flight, as it cuts an aircrafts lifecycle emissions by up to 80%. However, the way we scale SAF matters just as much as the volumes we achieve. Many of todays biofuels rely on crops grown on arable land, creating direct competition with food production and increasing the risk of deforestation and biodiversity loss.   This is the hidden flaw in the first wave of green jet fuel. When the same land that could grow food or support forests is converted for use in jet fuel, claims of sustainability become less convincing. This approach risks incentivizing solutions that reduce carbon emissions on spreadsheets while increasing the social and environmental risks in reality. At the same time, no one should underestimate the scale of aviations challenge. Industry roadmaps state that to align with net-zero targets by 2050, the sector will need hundreds of millions of tons of SAF per year, compared to only a few million tons produced per year today. We must choose the right path to close that gap over the next quarter-century. The world generates an enormous amount of waste every year, from used cooking oil and animal fats to agricultural residues such as corn cobs, straw, and empty fruit bunches. Much of this material is mismanaged, leading to open burning, water contamination, and methane emissions as organic waste decomposes. Turning this waste into fuel tackles two problems at once: it avoids methane and pollution from unmanaged waste, and it displaces fossil fuels in sectors like aviation. FROM PILOT TO SCALE: PROOF IN THE REAL WORLD The key question for any sustainability solution is simple: Can it scale? For waste-based SAF, the answer is increasingly yes. At EcoCeres, our first large-scale renewable fuels plant in Jiangsu, Chinawhich launched in 2021demonstrated that industrial-scale production of SAF from 100% waste oils is commercially viable, with a capacity of around 350,000 tons per year. Now, that model is scaling. In January 2026, we officially opened our new production facility in Johor, Malaysia. With 420,000 tons of annual renewable fuel capacity, its one of the country’s first dedicated SAF facilities and it effectively doubles EcoCeres SAF production capability. The plant utilizes 100% waste-based feedstocks, supported by a strategy that secures used cooking oil and other residues across Asia. Its circular model is demonstrated by facilities certified under leading industry bodies like ISCC (International Sustainability and Carbon Certification) and CORSIA (Carbon Offsetting and Reduction Scheme for International Aviation). It has moved beyond pilots and is now delivering at industrial scale, proving the viability of truly circular SAF. SAF AS A GATEWAY TO CREDIBLE NET-ZERO FOR BUSINESS For many global companies, business travel and air freight form a substantial share of their carbon emissions. Without a scalable, credible source of SAF, corporate net-zero pledges risk becoming aspirational rather than actionable. Its clear that a more sophisticated standard for green fuel is needed. Three simple criteria can guide better decisions: Feedstock integrity: Does the fuel rely on 100% waste and residue-based feedstocks that do not compete with food or high-value ecosystems? Verified lifecycle impact: Does it achieve high lifecycle emissions reductions validated by robust, third-party certification schemes aligned with global standards? Circular and local co-benefits: Does the solution tangibly reduce local pollution and create sustainable economic opportunities in the regions where waste is collected?   Applying these tests can differentiate between models that simply shift problems elsewhere and circular solutions that create compounded benefits. CLOSE THE LOOP ON GLOBAL MOBILITY The concept of a circular economy has successfully reshaped countless industries. For years, however, global aviation has remained a critical open loop. A truly circular, waste-based SAF model can help us finally close the loop on global mobility. This is not a distant dream. As weve demonstrated, the technology is already proven and operating at scale. Global studies confirm that underutilized waste streams can support the production of hundreds of millions of tons of sustainable fuel, more than enough to bridge the current supply gap. As more of the worlds waste is brought into productive use, the idea of flying on circular fuel moves from promising pilot to practical reality. For the business leaders and ESG teams asking, How can we do better? this presents a clear and actionable path. By championing a higher standard for the fuels they endorse, they can help transform one of the world’s most difficult climate challenges into a story of innovation and opportunity. If we can turn the worlds waste into the worlds jet fuel, then every business trip, shipment, and journey can be part of the solution, not the problem. Matti Lievonen is CEO of EcoCeres.

Category: E-Commerce
 

2026-01-26 12:25:00| Fast Company

Twenty years ago, as the top digital and innovation executive for Citi’s credit card business, I led the team that spent months building what looked like a brilliant partnership. We’d found a startup with a disruptive payments platformone that became the forerunner of what has become a new payment type used by millions of consumers today. The deal: strategic investment in exchange for access to the startup’s codebase as a sandbox for innovation pilots. No more waiting in the legacy systems queue. Just rapid prototyping with leading-edge developers. We built the entire partnership in a silo of supporters, treating resistance as something to avoid until absolutely necessary. Then came final deal approval day. The senior executives heading risk management, compliance, legal, finance, regulatory affairs, and profit and loss (P&L) weighed in: “The regulators won’t like this.” “Have we gotten corporate approvals?” “What’s the ROI?” “We’ve never done this kind of deal.” Deal torpedoed. Within a few years, that startup was acquired for close to $1 billion. The loss wasn’t just financial. It was a failure to recognize that resistance contains intelligence about reality that plans built-in echo chambers inevitably miss. Colleagues felt blindsidedasked to bless a final deal rather than shape an evolving strategy. The resistance wasn’t about the idea. It was about being excluded from the journey. I’ve spent the two decades since distinguishing the signal from the noiseand teaching leaders how to avoid the expensive mistakes we made. Why We Keep Making the Same Mistake Leaders faced with pushback default to a familiar playbook: build innovation in a protected silo, surround yourself with enthusiasts, keep resistors at arm’s length. The logic seems soundprotect the new thing from the “antibodies” of legacy thinking. But here’s what we discovered the hard way: unfamiliarity, fear of the unknown, turf protectionthese weren’t just emotional reactions. They were signals. Risk and compliance leaders felt threatened because no one had involved them early enough to anticipate possible regulatory concerns. P&L managers pushed back because the project diverted resources from their quarterly targets. The resistance contained intelligence about implementation realities that an enthusiast-only team couldn’t see. When 70% of change initiatives fail despite massive investment, the problem isn’t that people don’t understand the plan. It’s that the plan doesn’t account for what people understand about reality. Learning to Translate Resistance Into Intelligence The shift starts with listening differently. When someone says, “We tried this before and it didn’t work,” leaders typically hear obstruction and respond: “This time is differentwe have better technology.” But what if you asked instead: “What specifically failed last time, and how does this approach account for those lessons?” Suddenly you’re mining history for intelligence about why elegant pilots don’t scale. When a stakeholder says, “Our customers won’t understand this,” the dismissive response is “Of course they willwe have market research showing they favor this concept.” The intelligence-gathering response: “That’s an important observation. Where do you see the greatest failure points that we should account for?” Or consider: “This conflicts with our other priorities.” Many leaders hear bureaucratic gatekeeping and respond by promising to “make the case” at prioritization meetings. But that’s still trying to convince. The intelligence approach: “We have a full load of urgent priorities, you’re right. Where do you see the biggest stress points this project might create?” These aren’t just nicer ways of saying the same thing. They’re diagnostic questions that surface constraints the plan hasn’t addressed. When you ask, “Where do you see the biggest stress points?” instead of selling your solution, something shifts. You’re signaling genuine understanding, not persuasion. That act of listeningwhat former hostage negotiator Chris Voss calls “tactical empathy”builds the trust that determines whether your initiative scales or stalls. Why This Matters More Now AI experimentation is amplifying every dysfunction in how organizations handle resistance. Consider a common pattern: A team builds an AI assistant for customer service reps. The tech enthusiasts love it at pilot stageimpressive accuracy, clean demo, excited exec sponsors. But they never involved actual service reps. So, they didn’t discover until scale that the assistant couldn’t handle the 20% of calls requiring human judgment, created more work documenting exceptions than it saved, and made reps feel surveilled rather than supported. Adoption stalled. The pilot became another “AI experiment that didn’t work.” The same dynamic plays out with creative teams resisting generative AI. The pattern sounds familiar: Our brand spends millions to sound like itself. The moment we start prompting a model trained on every competitor’s campaign, we’re paying to erase what makes us different. Beneath the pushback is stewardship of hard-won brand equity, not necessarily technophobia. The intelligence-gathering response: “What if we approach AI as rough-draft only? How might we develop explicit guardrails for tone and references to preserve what makes us distinctive?” From Stakeholder Management to Coalition Building Traditional stakeholder management maps who supports and who resists, then tries to convert resistors through better communication. Coalition building does something different: it engages across the spectrum from the start to build trustthe foundation that determines whether change scales. I’ve seen this work. When innovation leaders don’t own a P&L, they face scrutiny from business unit managers who question whether “the innovation people” truly care about quarterly targets. One way through: explicitly align early experiments to P&L managers’ top prioritiesnot to convince them your idea is right, but to demonstrate you’re invested in making them successful. Shared values become the bridge when you disagree on tactics. The Questions That Change the Conversation In my workshops with senior leaders across financial services and other sectors, I consistently hear the same story. As one CTO told me: “We built our gen AI strategy with only the innovation team. Now we’re stuck because compliance wasn’t engaged early.” Here’s where to start: “What do you see that we might be missing?” Assumes intelligence in the perspective, not obstruction. “What would need to be true for this to work in your world?” Surfaces constraints before they become deal-killers. “What shared outcomes mattermost to both of us?” Finds the values bridge when tactics diverge. The fundamental shift: from “How do I overcome resistance?” to “What intelligence am I missing if I don’t engage this perspective early?” Twenty years later, companies are still building partnerships, AI pilots, and transformation initiatives in silos of supportersthe same mistake my Citi team made. Still treating resistance as friction to manage rather than intelligence to integrate: The billion-dollar missed opportunities keep piling up. What changes when you treat resistance as the intelligence it actually contains? You build coalitions instead of echo chambers. You gain insights that improve your plan and trust that enables scale. And you stop repeating the expensive mistakes we learned from the hard way.

Category: E-Commerce
 

2026-01-26 12:00:00| Fast Company

As an operative researcher for luxury retail companies, I spent my career grabbing onto one corporate contract after the next, like a tree-swinging retainer monkey. But in a tariff-distressed industry, those contract branches grew further and further apart until I was left hanging. Then a colleague experiencing a similar work gap said, Well, I guess were retired. Ive been called a lot of things in my life, but nothing prepared me for the word retired. I’m a freelancer, so no one is coming to my house with a gold watch as a reward for loyal service; I have no desire to move south; and I dont play golf. My equally self-employed friend Roland had a suggestion: Why not consider myself situationally retiredthat is, retired until the phone rings. Its funny how one word can make or break your spirit. I was crushed by retired because the concept is foreign and frightening. But adding situational made it comfortingly familiar. After all, for us freelancers every corporate contract is situational; you might even say that situational is my superpower. A friend whos spent decades in a grueling C-suite position still cant bring himself to retire, despite vested stock and a strong financial footing. Happy or not, he remains in the grip of his job, unable to let go of a role he believes defines (and so ultimately confines) him. Ive been an outside observer of corporate America long enough to understand his struggle, although it is not my own. Redirecting your energy As an independent contractor working for different companies, each with its own ecosystem, I constantly adapted my work persona to fit each unique corporate culture. Fluidity is what stabilized my career and so the loss of a fixed identity was not my retirement problem. My issue was displaced energy. Whether writing a history of plaid for a fashion CEO or helping the VP of design at a boutique hotel chain find just the right urban neighborhoods for expansion, every project required a tremendous amount of advance work. From sleuthing out relevant reference resources to searching for subject-specific experts, my research work was as fascinating as it was fun. I rarely left my desk yet built a national network of specialists and accumulated wide-ranging knowledge that often dovetailed, making every project a little easier. When the work slowedand then stoppedmy detective skills had nowhere to go. I cant remember how long I was in that uncomfortable standstill until Rolands use of the word situational got me moving. To kick off Project Retirement, I went on my usual research prowl. Every day, about 11,400 Americans turn 65the traditional retirement milestonefueling a busy and lucrative media market spanning content, publishing, and podcasts. But the most valuable operative research is not about finding the most information. It requires you to find the right informationinformation that is directional, that you can build upon, that can help steer your project to a successful conclusion. Redefining retirement For me, the initial guiding principles came from the YouTube channel Small Retired Life and Raina Vitanovs practical yet inspirational attitude. Her conversation about being rebellious enough to redefine and rebrand retirement broadened my understanding and freed me to choose my own norms and values. But the most significant contribution was her observation that in retirement, Productivity is not the conversation. Using the Roland method, I added a word and had a revelation: Transactional productivity is no longer my conversation. The time between contracts used to feel borrowed; now I own it. And all that research joie de vivre that I enjoyed over my corporate years is mine to use as I like. Sit next to me if you want to talk about the architecture of Shaker communities, art in ’80s New York, or the difference between Ivy style and preppy fashion. I also started a side gig in a small boutique where I once shopped whenever I needed to outfit myself for a rare visit into corporate America. Because Ive never had a structured straight job, I find the work to be fresh and interesting. Its also rewarding because I get to use decades of style research on real live women, many playing out their own life-shifting issues through the lens of their wardrobes. Although Im not sure I can pull off being an introvert cosplaying as an extrovert for more than my customary two workdays a week, I might give it a shot. Because now that Ive got the hang of it, situational retirement can be whatever I want it to be.

Category: E-Commerce
 

2026-01-26 12:00:00| Fast Company

Hello and welcome to Modern CEO! Im Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday morning. The World Economic Forum Annual Meeting in Davos brings together an incongruous mix of celebrities (this year included Matt Damon, David Beckham, and Katy Perry, who was accompanying ex-Canadian Prime Minister Justin Trudeau), world leaders (President Donald Trump), and nonprofit leaders. The event also reliably assembles an unrivaled group of global CEOs who offer a window into where business is heading. Some CEOs see sunny skies ahead This year, though, I found the window very foggyand I wasnt alone. According toPwCs 29th Global CEO Survey, released at the start of the meeting, only about a third of CEOs (30%) say they are confident about revenue growth in the next 12 months, down from 38% in 2025 and 56% in 2022. Yet Paul Griggs, CEO of PwC U.S., says the American CEOs he spoke with in Davos are feeling much more optimistic than the survey would suggest. While they acknowledge that theyre dealing with high levels of uncertainty, theyre also more prepared to deal with complexity through new workflows and processes to keep them agile. I met with 10 CEOs today, and it was a day of optimism, Griggs says. Sharon Marcil, who leads Boston Consulting Group in the U.S., Canada, and Mexico, is also seeing bright spots. A new report, BCG AI Radar 2026, finds that four out of five CEOs say they are more optimistic about the returns on their AI investments than they were a year ago. I do think 2026 is going to be a growth year, she says. Whos feeling blue? Most consultants I spoke with say European and U.K. CEOs are less confident than their U.S.- and Asia-based counterparts. AIs impact beyond the hype The impact of AI on jobs was also hotly debated at Davos. While most CEOs and executives continue to insist that AI will make work better by reducing mundane tasks, a few CEOs have started to talkpublicly and privatelyabout the roles AI will eliminate and the need to prepare workers for changes. Were focused on being completely honest with our workforce, says Kate Johnson, CEO of Lumen Technologies, a digital network services provider. Johnson says the company is committed to training employees for new roles in the organization but adds, We have to reimagine what the world will look like in the future, and [employees] need to imagine a world where their current job may not exist. Conversations about AI have also shifted away from applications (think OpenAIs ChatGPT) and agents (software that can make decisions and complete tasks) to infrastructure. Throughout the week, executives shared insights on the energy and networking capacity needed as data centers built specifically to support AI crop up. The big question now has gone from the potential to operational reality, says Aamir Paul, president of North America Operations at energy technology company Schneider Electric. (Fast Company partnered with Schneider Electric on a series of videos in Davos.) How do we make it happen . . . getting data centers built, getting energy access, getting it in a way that it doesnt affect retail costs and consumers dont have to take the burden, and doing it in a way where were still meeting our sustainability goals? These are daunting challenges that will require investment and inventiveness to solve. Luckily, one of BCGs recent business surveys saw a 14% uptick in mentions of innovation versus a year ago. Perhaps thats another reason for optimism in 2026. Your views on 2026 How are you feeling about the year ahead? Do you agree with the prevailing sentiment at Davos, or are you less optimistic about whats coming? Id like to hear your thoughts and why you feel that way. Please send them to me at stephaniemehta@mansueto.com. I may use your comments in a future newsletter. Read and watch more: Fast Companys Brendan Vaughan offers his take on Davos CEO insularity threatens dialogue goal at Davos CEOs at Davos are buying the agentic AI hype

Category: E-Commerce
 

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