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Weve all opened our mailboxes to discover an unsolicited credit card offer (or three) inside. Although there must be people out there who take advantage of these offers, most of us simply throw the unopened envelopes in the trash. Yet simply tossing these pieces of snail mail can leave you and your finances vulnerable. Heres why, and how you can get those unsolicited offers to stop for good. Why am I getting unsolicited credit card offers? While not as incessant as all the spam emails and text messages we get every day, unsolicited credit card offers are definitely one of the annoyances of modern life. The offers are sent by credit card companies via the U.S. Postal Service and arrive in our physical mailboxes without request. Yet unlike many types of digital spam, these unsolicited credit card offers arent illegal to send. The offers are permissible under the decades old Fair Credit Reporting Act (FCRA), and other subsequent laws, which allow credit card companies to approach the major credit reporting agencies (Experian, Equifax, Innovis, and TransUnion) with a wishlist of the type of customers they are looking for (ones in a certain ZIP code or with a certain credit score, for example). The credit card companies then pre-approve these individuals and send the offer in an unsolicited letter. Provided that the recipient still meets the credit requirements when they reply, they are legally entitled to that offer. Pre-approved offers differ from pre-qualified offers in that, with pre-approved offers, the credit card company is essentially scouting you as a customer. With pre-qualified offers, you have to take the initiative to contact the credit card company, telling them that you are interested in applying for a card. But regardless of whether the letter waiting in your mailbox is for a pre-approved card or pre-qualified one, that piece of physical mail can leave you and your finances vulnerable. How do they leave you vulnerable? Credit card offers are tempting by nature: they seduce you into racking up debt at incredibly high interest rates. But unsolicited pre-approved and other credit card offers are risky for an entirely different reason, as well: They leave you vulnerable to identity theft. The letters already contain your name and address. Pre-approved offers reveal that you will likely have no problem securing a new line of credit. Many of these letters also include a unique code that lets you easily reply to the offer online without having to manually re-enter your identifying information. All of this information is mouthwatering to an identity thief as it means they have to take little actionbesides snatching the offer letter you tossed into the trashto accept a card issued in your name. And often during the acceptance process, they can reroute the card to their address or PO Box with minimal effort, and begin using it to rack up debt at your expense. How to stop pre-approved credit card offers from hurting your finances To protect yourself from having a stolen credit card offer open up a black hole in your financial life, you can do two things. First, under no circumstances should you simply toss an unsolicited credit card letter into the trash or recycling bin. Anyone can fish it from the garbage and use the information it contains to apply for a card in your name. Instead, you should securely destroy the letter’s contents by shredding it. Second, and better yet, stop unsolicited credit card offers from landing in your mailbox in the first place. You can do this by informing the credit bureaus that you do not want to receive any such offers. You can opt out of receiving offers for two timeframes: five years or forever. Once you inform the credit bureaus of this, they are legally required to comply with your request. To opt out, youll need to have your name, address, date of birth, and Social Security or tax identification number. Once you have this, youll go to OptOutPrescreen.com, which is run by the four major credit reporting agencies. To opt out of getting unsolicited credit card offers in the mail for five years: Go to OptOutPrescreen.com. Tap the Click here to opt-in or opt-out button. Select Electronic Opt-Out for 5 years. Click Continue and follow the opt-out instructions. If you are opting out for only five years, you can submit your entire request online. However, if you want to permanently opt out of receiving credit card offers, you must physically mail a form to the credit reporting agencies. To permanently opt out of unsolicited credit card offers: Go to OptOutPrescreen.com. Tap the Click here to opt-in or opt-out button. Select Permanent Opt-Out by Mail. Click Continue and follow the opt-out instructions. Youll be asked to download a Permanent Opt-Out Election Form and then print, sign, and date it. You must then mail this form to the address provided on it. And not to worry. If you change your mind in the future and decide you want to be eligible to receive unsolicited credit card offers again, you can opt back into them at any time. But if you do, just keep an eye on your mailbox before an identity thief does.
Category:
E-Commerce
Inc.com columnist Alison Green answers questions about workplace and management issueseverything from how to deal with a micromanaging boss to how to talk to someone on your team about body odor. A reader asks: I manage a team of four. One of my staff members, Jeff, asked to go to a conference that was about a five-hour drive away. I approved the request as the conference would be good for his professional development. Three other staff members from our closely connected teams were also going. Jeff registered for the conference. A couple of weeks later, he asked me about booking a flight to it. I was surprised by this, as the conference was a reasonable driving distance. I explained that the department would rent a van and the attendees would drive there together. (Our department wants to minimize expenses when reasonable, so this is normal unless it doesnt make sense logistically or financially.) He pushed back with a couple of reasons that he wanted to fly, such as it would save time and he didnt feel comfortable driving. I said that flying wouldnt save time since the airport is at least an hour away, you need a time buffer to go through security, etc., and the flight is two hours. I also knew the others going were comfortable being the drivers. He then said that he didnt want to be in a car for long periods of time since he sometimes has digestive issues. I empathized but suggested he make up a reason he might need more rest stops than usual and give the others a heads-up at the start of the trip. Something like, Sometimes I get woozy when Im in the car for a while, so I need to take more rest stops than usual. This was not acceptable to Jeff, and he ultimately decided not to attend the conference. It wasnt a huge issue, but he was salty about it for a while and complained to a few other people. Is it reasonable to expect employees to drive to conferences? Are there situations other than distance and cost where we should make an exception to our norm? Green responds: I think a five-hour drive one-way is a really long drive, and Im not surprised he expected to fly. Some businesses, especially those with more limited resources, do use a five-hour rule on business tripswhere if the drive is less than five hours, people drive instead of fly. Personally, it strikes me as too long. Yes, flying can take nearly as long when you account for security, delays, etc., but you can work on planes and in airports; its much harder to work in a car. But this also varies by field and, in some cases, by professional level. I did five-hour drives without blinking as a 20-something working at a nonprofit. I would not do it now. But even if this is the norm in your field, Id still make an exception for Jeff because of his digestive issues. Telling him to make up a story about why hed need frequent stops wasnt reasonable. Bathroom issues are private ones, and asking him to come up with a cover story while inconveniencing and possibly annoying his colleaguesand thus making that trip a lot longer than five hourswasnt fair to him. Plus, digestive issues can be urgent in a way that doesnt always leave time to wait for a highway exit, pull off the interstate, find a place with a bathroom, park, etc. Its very possible Jeff can only travel confidently if he stays within a few minutes of a bathroom. Personally, Id be pretty unhappy if I told a manager I had a medical condition that made long car trips prohibitive and was told, essentially, too bad. Im wondering if, at some level, you didnt fully believe Jeff and thought he was exaggerating to avoid having to do the drive. As a manager, you really need to default to believing people about their own health unless you have a specific reason not to. Otherwise, you can end up doing things that are really, really problematiclike denying people accommodations they actually need, or making them feel they need to disclose details that they should be able to keep private, or making them feel discriminated against. Thats not to say you cant ever ask for more info or propose a different accommodation (you can, and there are ways to do that legally), but in general, your default should be to believe and try to accommodate a good employee with a health issue. Want to submit a question of your own? Send it to alison@askamanager.org.By Alison Green This article originally appeared on Fast Companys sister site, Inc.com. Inc. is the voice of the American entrepreneur. We inspire, inform, and document the most fascinating people in business: the risk-takers, the innovators, and the ultra-driven go-getters that represent the most dynamic force in the American economy.
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E-Commerce
If I had a dollar for every time a Forbes 30 Under 30 alum has been charged with fraud, Id have $5. Which isnt a lot, but its weird that it has happened five times. By now, the Forbes curse has been well documented, from Charlie Javices JPMorgan fiasco (who was on the Under 30 list in 2019) to crypto poster boy Sam Bankman-Fried perpetrating one of the biggest financial frauds in history (he appeared on the list in 2021). This week, another honoree has been hit with federal charges. Gökçe Güven, the 26-year-old founder and CEO of fintech startup Kalder, faces 52 years in prison after being charged with fraud, accused of cheating investors out of millions. Güven was also featured in last years Forbes 30 Under 30 list in the Marketing and Advertising category. The U.S. Department of Justice alleges that, during Kalders seed round in April of 2024, Güven raised $7 million from more than a dozen investors, presenting a pitch deck that misrepresented the number of brands working with the startup and inflated revenues. The 30 Under 30 to prison pipeline has not gone unnoticed online. Getting on the Forbes 30 Under 30 is weird: 2% likelihood you become a billionaire, 35% likelihood your company fails, 63% likelihood you end up in white collar prison because you stole money trying to become a billionaire, and then your company fails tech entrepreneur Chris Bakke noted on X on Monday. Someone needs to write about what it says about contemporary capitalism that SO MANY of the Forbes 30 under 30 list are frauds! another X user wrote. They should make a 30 under 30 where the people are doing legal stuff, another suggested. Güven joins the ranks of other infamous alleged fraudsters, many of which Forbes featured themselves on their inaugural Hall of Shame for Under 30 picks we wish we could take back in November 2023. Regrets, weve had a few, the publication wrote at the time. Among them is Bankman-Fried, founder of the cryptocurrency exchange FTX and trading firm Alameda Research, who was sentenced to 25 years in prison and ordered to pay $11 billion in forfeiture after defrauding his customers out of more than $8 billion. Caroline Ellison, Bankman-Frieds sometimes girlfriend, who ran his Alameda Research crypto trading operation also followed in his footsteps, making the 30 Under 30 list the next year. In December 2022, Ellison pleaded guilty to seven criminal charges, including wire fraud and money laundering. In September 2025, Charlie Javice was sentenced to more than seven years for defrauding JPMorgan Chase out of $175 million to push through the sale of her student financial aid app, Frank. In 2023, real estate investor and 2016 30 Under 30 honoree Nate Paul was charged with various counts of wire fraud. Five years after making the list, Pharma Bro Martin Shkreli was sentenced to 7 years in prison for fraud in 2018, after hiking the price of a life-saving HIV drug by 4,000%. Many more 30 Under 30 alumni, while avoiding felony charges, have faced accusations ranging from sexual harassment to fostering toxic workplace culture. While its easy to dunk on Forbes for jinxing these bright young things by inviting them into an exclusive club with a not unremarkable number of grifters and fraudsters, the real culprit here, as Arwa Mahdawi wrote for The Guardian in 2023, is the fetishizing of youth. 30 Under 30 isnt just a list, its a mentality: a pressure to achieve great things before youth slips away from you, she wrote. The pressure can lead certain ambitious people to take shortcuts. For those hoping to make the class of 2026, just know the Securities Exchange Commission is watching.
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E-Commerce
Why does uncertainty make us less rational with money? And who should we trust for financial advice online? Vivian Tu, financial educator and CEO of Your Rich BFF, breaks down todays personal finance risks and opportunities, from lifestyle inflation and the most common money mistakes smart people make to how Gen Z is navigating 2026 volatility and a shifting job market. This is an abridged transcript of an interview from Rapid Response, hosted by the former editor-in-chief of Fast Company Bob Safian. From the team behind the Masters of Scale podcast, Rapid Response features candid conversations with todays top business leaders navigating real-time challenges. Subscribe to Rapid Response wherever you get your podcasts to ensure you never miss an episode. Today there’s so much uncertaintyin prices, jobs, politics. Do you see that shaping how people behave with their money? Are they less rational in financial decision-making? It’s like, well, if you don’t think you’re going to be able to afford a home or you don’t think you’re going to be able to go on that actual vacation you want, it becomes like the Estée Lauder lipstick index of, “Oh, well, I can’t afford a new TV, so I’m going to go to the drugstore and get myself a little lipstick.” Or, “I’m in a dollar dribble for a little coffee, I’m going to do this.” You’re spending on things that you will not ultimately derive true happiness out of, true pleasure, true joy, just to get a dopamine hit. When you are in a position of uncertainty, it is more important than ever to have a plan, because if you just leave it up to hope, it’s not going to get you there. Lots of folks are using AI tools these days for financial decisions, budgeting, investing, even taxes. But a lot of surveys say that for a lot of these folks, it’s led them to some bad decisions sometimes. Where do you think AI can genuinely help with money? Where should we be more wary? Well, I want to be very clear that none of the AI LLMs, like the ChatGPTs of the world, none of them are financially licensed. Not to be so self-serving, but that is in part why I built out my venture called Ask Dolly. Askdolly.com, check it out. We are actually an SEC-registered RIA, and if you ask Ask Dolly too complex of a question that is not knowledge-based, but rather personal-based, we transfer you to one of our CFPs. I just want to say RIA is registered investment advisor. CFP is certified financial planner, right? Oh, sorry, guys. Yeah. We saw that AI is the next iteration of financial exploration and it really does help people on their financial journeys. They get to ask the embarrassing questions that they’re too ashamed to ask. But I don’t think that AI can operate independently of a little bit of human touch, and frankly, someone who is licensed to provide you financial advice, because it is so personal and there are so many factors to take into account. There are a lot of people online, creators like yourself who offer financial advice. Not all of them are licensed. Reputable. Or registered. How do you know if something you come across on a social platform or online, that it’s reputable, that it’s worthwhile? We get this with health advice, we get with money advice. What I say is, even with my content, if you see something and you’re like, “I wonder if this is true,” you need to be doing your own research. Watch my video and then go online and check, “Can I find three reputable sources that back up what she’s saying?” You’ll always be able to because I actually research my topics. But go look at articles from The Wall Street Journal, from the Financial Times, from Barron’s, from law firms or banks. Compare them. We have unfettered access now, so there is no excuse for falling for a trap. You actually have to do your own research. And you have to understand how the people who you’re engaging with, how they make their money, right? Exactly. Exactly. Are there things you’ve learned as a creator yourself that you think people don’t really understand about how creators make money? Yeah, 100%. You wonder why all of those lifestyle influencers were pushing Stanley Cups and all of the little charms that then go on the Stanley Cup and then all of thethey make an affiliate commission on the backend. She doesn’t love her Stanley Cup, she wants you to buy one so she gets money. I always am very, very honest. When I do brand partnerships, I’m like, “These keep my content free. This is why you don’t have to pay a subscription fee for this. This is why I can do all of this editorial work unpaid: Because I make money.” But at the end of the day, whether or not you get the high-yield savings account I recommend, you should just get one anyway. Are you saying that Matt Damon and Ben Affleck don’t love Dunkin’ Donuts? Is that what you’re saying? I’m saying that I have tasted Dunkin’ Donuts coffee. It’s good, but it’s not the only coffee out there. I’d love to ask you a few rapid fire questions if I can, get your advice on things. Let’s do it. All right. So what’s the biggest money mistake that smart people make? I think it’s just lifestyle inflation, especially for people who start to make more money. You make a little bit more money, you spend a little bit more money, you make a little bit more money, you spend a little bit more money, and at the end of the year you’re like, “How come I don’t have any additional money saved?” All of us fall victim to the comparison trap where we compare our lives with everybody we see on social media, and suddenly you think that if you don’t have X, Y, and Z, you have a bad life. You don’t need to be spending on stuff just to impress other people. All right. Next question. If I could focus on just one thing financially this year, what should it be? Trying to increase your income, because my mentor told me this one line and it’s stuck in my brain forever, she said, “You can only save as much as you earn, but you can always earn more money.” We talk so much like, “Cut out the avocado toast, don’t buy the latte, don’t get the little treat.” Imagine how many little joys in your life you would have to cut out to save $5,000. Now imagine how easy it is to ask for a $5,000 raise. Frankly, people get much larger raises than that. It is so much easier for you to make more money than to try and cut every little thing out. Home ownership. Rent or buy in 2026? How do we decide? This is an insane question because real estate is so geographically focused. I cannot sit here and be like, “You should rent or buy.” I don’t know where you live. And in some cases, the answer is different based on were you live. What I do know is that it is currently cheaper to rent than buy in 70% of all major metros. And frankly, we should all be looking at our own lifestyles and asking ourselves a couple questions. One, do we plan on being here for longer than five to seven years at a minimum? If not, you’re not buying. Are you in a position in your career to potentially have the opportunity to make massive leaps and bounds for a little bit of flexibility? So is there a chance you might be transferred to the Tokyo office? You being able to be flexible might be the reason why you get that position versus somebody else, and having that flex might help you. So renters win. But there is something to be said about building equity. Ask yourself this question. Do you want to build that equity in your primary residence or would it be smarter to maybe just buy an investment property somewhere that is a little cheaper and then continuing to rent your primary residence? If you are planning on building out a family and you really want to paint the walls and you want to have the nursery and you want to do all of these things, maybe renting is not the right move. Maybe you want to buy. Again, we go back to that five to seven years at a minimum, because the fixed costs of buying a home are very expensive. You have mortgage origination fees and youve got to pay some broker fees. Youve got to pay fee-fi-fo-fum. If you’re going to pay all that, youve got to be staying there for at least a little bit.
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E-Commerce
Kristin Cabot, the HR exec at the center of last years Coldplay kiss cam scandal, is headlining a crisis communications conference happening later this year. Cabot will be seated on the panel “Taking back the narrative” at the PRWeek Crisis Comms Conference in Washington, D.C., on April 16, where individual tickets start at $875 per person. “While attending a Coldplay concert in July and unwittingly appearing on the kiss-cam for a few seconds, Kristin Cabots life blew up in an instant,” the description of the keynote presentation reads. “From the outside, it was an amusing, if unflattering meme; but for her, everything changed that day. It continues: Cabot experienced firsthand the extremity of public shaming that women have long experienced when in the negative spotlight of the media, one their male counterparts often seem to avoid.” In July last year, Cabot told The New York Times that following the scandal the meme had left her unemployable. She described being called every sexist tropea homewrecker, a slutby keyboard warriors, having her number doxxed and flooded 500 times a day, and her physical appearance scrutinized and torn apart by strangers online. While the other party in the scandal was also dragged online, much of the worst criticism has fallen on Cabot. Cabot will be joined on the 35-minute panel by journalist and communications professional Dini von Mueffling, who Cabot employed as her PR representative in the aftermath of the scandal alongside PRWeek Senior Reporter Jess Ruderman. The panel will unpack “the strategy both immediate and long-term that has helped Cabot take control of her narrative and rewrite her story.” Thrust into the national spotlight last summer (for those who spent those months living under a rock), Cabot is the former head of human relations at the tech company Astronomer. While attending a Coldplay concert in Foxborough, Massachusetts last in July, Cabot was caught in a 16second viral clip embracing the company’s CEO Andy Byron. Either they’re having an affair, or they’re just very shy, Coldplay frontman Chris Martin said as the jumbotron panned on to the pair. At the time Byron was married, while Cabot was separated. Before those details were able to come to light, however, Cabot and Byron had made headlines worldwide, inspiring countless memes and mocked even by their own company. Both Cabot and Byron resigned from Astronomer not long after.Cabot said in the Times interview: “I want my kids to know that you can make mistakes, and you can really screw up. But you dont have to be threatened to be killed for them.”
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E-Commerce