This revieLITE iPhone and iPod charger night light is one of the most amazing things I've seen today; and I've seen tens of things today. Why do I love it so much? Because it's an iPhone charger AND a night light. Is a further explanation necessary? The reviveLITE cradles your iPhone on its left while plugged in and illuminating your hallways and bathrooms. It's $40, which is expensive for a night light and expensive for an iPhone charger, but not that bad for an iPhone charger that's also a night light. [Scosche]
The two video advertising models that have emerged are pre-roll and overlay, but if you're taking a hard look at your budget, which one is worth your money?
Tags
videowinningwhatsbattleground
We often think of digital as fulfilling specific roles, yet new roles are emerging continuously. Underscore Marketing's president describes the institutional inertia our industry faces.
Tags
theboxfighting
Digital OOH is an emerging marketing channel with audiences that are both desirable and captive. Here's how to harness opportunities on "the fourth screen."
Tags
digitaladvertisingrulessuccessful
The current tally of the most popular Apple iPhone applications shows that consumers are willing to pay nominally for games and entertainment and that there are broad opportunities for advertisers.
Describing Pakistan as 'the intersection of nuclear weapons and terrorism', a top US Congressional panel has warned that the next terror attack on America is likely to originate in its ally's tribal areas.
