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2025-04-30 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

AI is transforming marketing by driving efficiency and sparking ideas, but human creativity remains essential for authenticity and impact. Learn how to strike the right balance. Read more. Read the full article at MarketingProfs

Category: Marketing and Advertising

2025-04-30 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

People in the US say the top things that matter to them when considering a brand's reputation are that it provide good value, have high-quality products/services, and treat its employees well. Read the full article at MarketingProfs

Category: Marketing and Advertising

2025-04-29 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

Learn how marketers in 2025 are combining AI tools, data insights, and strategic efficiency to thrive despite tighter budgets and shifting expectations. Read more. Read the full article at MarketingProfs

Category: Marketing and Advertising

2025-04-29 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

Generative AI exceeds expectations in 27% of marketing use cases--more than in any other business domain, according to research from Bain & Company. Read the full article at MarketingProfs

Category: Marketing and Advertising

2025-04-29 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

Fully 71% of CEOs say they would give their CMO's performance a grade of "A" or "B," according to recent research. Read the full article at MarketingProfs

Category: Marketing and Advertising

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