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Dive into an inspiring episode of the Marketing Smarts Live Show that explores the transformative power of second chances. This show features insights from a company that provides work opportunities for incarcerated women. Read the full article at MarketingProfs
Category:
Marketing and Advertising
As third-party cookies crumble, how do marketers measure success? Explore how closed-loop measurement adapts to a cookieless future. Understand its impact on marketing measurement and discover its benefits. Read more. Read the full article at MarketingProfs
Category:
Marketing and Advertising
Which sales approaches resonate most with B2B buyers? How important is it for B2B buyers that salespeople show an understanding of their business and personalize pitches? To find out, researchers surveyed 500 buyers in the UK. Read the full article at MarketingProfs
Category:
Marketing and Advertising
Explore how high-quality backlinks can transform your SEO and increase leads. Discover best-practices and strategic insights for effective link-building. Learn more. Read the full article at MarketingProfs
Category:
Marketing and Advertising
Some 59% of B2B marketing leaders have identified video as a leading marketing technique they plan to use for brand-building in 2024, according to this recent infographic from LinkedIn. Read the full article at MarketingProfs
Category:
Marketing and Advertising