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The only constant in life is change. This truth is as salient today as it was when the ancient Greek philosopher Heraclitus posited the idea centuries ago. Its a truth that most modern leaders know firsthand, especially when it comes to culture. Culture is in constant flux. Emergent ideas are introduced to an organizationbe they new technologies or nascent philosophieswhich catalyze new imaginations and result in new ways of work. However, the question isnt if things will change but how and when? So, we sat down with the former CMO of McDonalds North America, Tariq Hassan, for this weeks episode of the From the Culture podcast to talk about cultural change and how leaders can best navigate it. As Hassan poetically puts it, every organization is haunted by the ghosts of cultures past. These are the existing conventions of an organization that were once introduced and integrated into its operating system but linger about even after a leader departs. Some were advantageous in the moment but perhaps soured over time. Others were likely rejected at first glance but eventually revealed themselves to be useful. These cultural contributions can be edifying or detrimental to an organization. Therefore, its incumbent upon new leaders to identify which ghosts should be summoned and which ought to be exorcised. {"blockType":"mv-promo-block","data":{"imageDesktopUrl":"https:\/\/images.fastcompany.com\/image\/upload\/f_webp,q_auto,c_fit\/wp-cms-2\/2026\/01\/studio_16-9.jpg","imageMobileUrl":"https:\/\/images.fastcompany.com\/image\/upload\/f_webp,q_auto,c_fit\/wp-cms-2\/2026\/01\/studio_square_thumbnail.jpg","eyebrow":"","headline":"FROM THE CULTURE","dek":"FROM THE CULTURE is a podcast that explores the inner workings of organizational culture that enable companies to thrive, teams to win, and brands to succeed. If culture eats strategy for breakfast, then this is the most important conversation in business that you arent having.","subhed":"","description":"","ctaText":"Listen","ctaUrl":"https:\/\/www.youtube.com\/playlist?list=PLvojPSJ6Iy0T4VojdtGsZ8Q4eAJ6mzr2h","theme":{"bg":"#2b2d30","text":"#ffffff","eyebrow":"#9aa2aa","subhed":"#ffffff","buttonBg":"#3b3f46","buttonHoverBg":"#3b3f46","buttonText":"#ffffff"},"imageDesktopId":91470870,"imageMobileId":91470866,"shareable":false,"slug":""}} How Will I Know According to Hassan, a trained strategist turned C-suite executive, culture should evolve but also remain static. This dynamic might seem paradoxical on the surface, but it is empirically supported by the literature. Famed anthropologist Grant McCracken refers to this as fast and slow culture. Slow culture consists of the deeply held beliefs and assumptions of an organization that inform how we do things around here. Fast culture, on the other hand, is a reflection of the organizations beliefs in a contemporary context, based on the realities of today. They both exist at the same time but change at different rates. Slow culture moves at a glacier pace, if at all. This is the static nature of culture that Hassan argues is the anchor of an organization that keeps it stable. Fast culture is far more temporalthe evolving parts of Hassans cultural calculus. When considering change, new leaders must distinguish between the fast and the slow, which parts must be revisited (the fast) and which should be reinforced (the slow). This is where reenvisioning comes into play for the CEO and executions become contextualized for managers. Three Ideas To navigate these complexities, Hassan offers three recommendations. First, leaders must approach change with great humility. This means realizing that someone was there before you who helped get the organization to where it is today. As good as you may be, you cant enter the company thinking Everyone here is incompetent and only I, alone, will save it. Doing so is to ignore the cultural conventions that ushered in its past successes or, worse, it may lead you to erroneously mistake them for the lingering conventions that may have prevented the organization from thriving. Discerning the differences is key. Secondly, Hassan suggests adopting a curious mindset. As a leader, hes far more infatuated with questions than he is with answers. Questions invite other members of the organization who have experienced previous cultures to contribute to the exploration of change. It allows leaders to brain surf the institutional knowledge that already exists and leverage the endowment effect so that members of the team feel a sense of ownership in the change. That way, they are a part of the change as opposed to the change happening to them. Lastly, Hassan emphasizes the importance of empathyself-aware perspective taking. Considering the kaleidoscope of meanings the world presents to our collective sense; having more perspectives provides a vivid picture of the organizations reality, which helps you, as a leader, lead change more effectively. This, as Hassan notes, is not only true of business culture but also of culture more broadly. And thats spot-on. Things arent the way they are; they are the way that we are, to paraphrase famed French-born author Anas Nin. And if that is the case, then understanding the multiple perspectives of the organization is critical to truly understanding the organization itself. Without this understanding, how can you effectively lead change? Check out our full conversation with Tariq Hassan on the From the Culture podcast, where we explore the inner workings of organizational culture with the leaders who lead them. {"blockType":"mv-promo-block","data":{"imageDesktopUrl":"https:\/\/images.fastcompany.com\/image\/upload\/f_webp,q_auto,c_fit\/wp-cms-2\/2026\/01\/studio_16-9.jpg","imageMobileUrl":"https:\/\/images.fastcompany.com\/image\/upload\/f_webp,q_auto,c_fit\/wp-cms-2\/2026\/01\/studio_square_thumbnail.jpg","eyebrow":"","headline":"FROM THE CULTURE","dek":"FROM THE CULTURE is a podcast that explores the inner workings of organizational culture that enable companies to thrive, teams to win, and brands to succeed. If culture eats strategy for breakfast, then this is the most important conversation in business that you arent having.","subhed":"","description":"","ctaText":"Listen","ctaUrl":"https:\/\/www.youtube.com\/playlist?list=PLvojPSJ6Iy0T4VojdtGsZ8Q4eAJ6mzr2h","theme":{"bg":"#2b2d30","text":"#ffffff","eyebrow":"#9aa2aa","subhed":"#ffffff","buttonBg":"#3b3f46","buttonHoverBg":"#3b3f46","buttonText":"#ffffff"},"imageDesktopId":91470870,"imageMobileId":91470866,"shareable":false,"slug":""}}
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E-Commerce
Most professionals spend their days focused on performance, deadlines, deliverables, and doing good work that gets noticed. Thats normal. But theres an overlooked truth about work (and life, really) that doesnt show up in job descriptions or KPIs. Work feels better, and often goes better, when its shared. Shared in the human sense: letting someone in, acknowledging others, and enjoying progress together instead of alone. That idea comes through clearly in a story Oprah Winfrey often tells about growing up in Mississippi and learning an early lesson from a candy bar. Im telling you, if you do something to make someone else happier, its almost like it comes back to you exactly 100-fold. . . . I learned for myself, even as a little kid, that the candy bar tasted better if I had somebody to say, Isnt this good? . . . All things in life get better when you share it, and when you do something for someone else, the benefit comes back to you as well as to them. Thats where I get my great joy. Its a simple story. Now, lets apply it to the workplace, where we spend the majority of our waking hours. Because most of us miss it. Work isnt meant to be a solo sport When people keep everything to themselvesideas, credit, stress, winswork becomes transactional and isolating. Thats a bummer by my book, and Ive been in these dreadful offices before. But when workers share, even in small ways, something shifts in the atmosphere. Trust grows. Energy increases. People feel less alone in the grind. So, what does this look like in everyday work? Sharing builds connection without extra effort You dont need a team-building exercise to create connection. Sharing context on a tough project, looping someone in early, or simply saying, Heres what Im working on, helps others feel included. It builds community. Inclusion, even informal inclusion, reduces friction and misunderstandings. Shared credit strengthens collaboration Calling out a colleagues contributionespecially when you dont have todoes more than make them feel good. It signals praise, respect, loyalty, and fairness. People are more willing to help when they know their effort wont go unnoticed. Helping others improves your own work This is the part Oprah points to that people often underestimate. When you support and serve someone elseby offering feedback, time, or encouragementit benefits you in many ways. It helps reinforce cultural values like empathy, generosity, and servant leadership. I would wager that most meaningful work moments for you may have involved other people. Those times when you were tasked to solve a problem together, laughing after a stressful meeting, and celebrating a small win. Work satisfaction rarely comes from achievement alone. It comes from achievement thats witnessed. None of this requires a title, authority, or permission. And its free. Ill leave you with a few ways to share with peers and colleagues on the fly, starting today: Share information instead of guarding it. Say thank you out loud; dont just think it. Invite someone into a win instead of claiming it. Check in when someone looks overwhelmed. Include others in daily decision-making. Share credit with the team. The candy bar tastes better when someone else is there to enjoy it with you. Work does too. This week, intentionally share one thing at workcredit, your help, context, or appreciation. Notice how it changes not just the other persons day but also yours. By Marcel Schwantes This article originally appeared on Fast Companys sister site, Inc.com. Inc. is the voice of the American entrepreneur. We inspire, inform, and document the most fascinating people in business: the risk-takers, the innovators, and the ultra-driven go-getters that represent the most dynamic force in the American economy.
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E-Commerce
For two decades, I’ve mentored professionals at every career stage: first as a high school teacher and administrator, and presently as a university professor and corporate consultant. One pattern emerges across every career pathwaythe people who find strong fits for their talents aren’t the ones with the most impressive single credential. They’re the ones who understand how three things work together: Skills. Credentials. Network. The car mechanic who realized his hands-on skills weren’t enough as cars went digital. So he went to night school and earned his associate’s, bachelor’s, and MBA in four years. During the journey, he took advantage of every professional networking opportunity his job and college offered him. Today he’s a fleet director at a major construction firm. The product manager who wanted to transition into consulting. She started running experiments online and building an audience for her behavioral design work. That public learning launched her into a consultant role and, eventually, a managing director position at the same company. The mid-career professional who pursued an online masters degree in data science while aggressively expanding his network. Within two years: book endorsements, podcast appearances, and a transformed career. Three people. Three different starting points. Same solution: they each tended to the three corners of professional success. Skills. Credentials. Network. Here’s what each corner means: Skills: Can You Do the Work? This is the obvious one, but it’s more layered than most people realize. You need hard skills (can you code, analyze data, design a system?), soft skills (can you communicate clearly, collaborate effectively, adapt to changing circumstances?), and job sculpting skills (can you position yourself effectively through résumés, cover letters, and strategic outreach?).Furthermore, in a world where AI can replicate many technical skills, you need to demonstrate more than competence. You need to show you can apply skills in messy, real-world contexts that don’t come with clear instructions. This comes from years of solving problems and creating possibilities in collaborative, real-world contexts. Credentials: Can You Navigate Systems? Yes, the “skills-based hiring” movement is real. But credentials still matter, and not just for the knowledge they represent. A degree signals to employers that you showed up, navigated a complex system, and saw a multiyear commitment through to completion. As one hiring manager told me: “If you finished college, I know you can operate in structured environments, meet deadlines, and push through when things get difficult.” Credentials aren’t just proof of knowledge. They’re proof of persistence and the ability to navigate systems. Network: Does Anyone Know You Exist? This is the most overlooked corner and the hardest to measure. Stanford University sociologist Mark Granovetter famously called it “the strength of weak ties”: the acquaintances who know different people and have access to different opportunities than your close friends do. It’s about who knows what you can do, who vouches for you when opportunities arise, and who creates pathways you’d never find on your own. The number of LinkedIn connections doesn’t matter. It’s the depth of contacts and engagements you have with people in your field and adjacent fields that does. Professional associations, internships, alumni networks, mentors: these aren’t “nice to have.” They’re foundational. Why All Three Matter Here’s what I’ve seen so many people misunderstand: they’re crushing it in one corner but can’t figure out why their career isn’t clicking. Dazzling skills, impressive credentials, cool connections, yet nothing’s working. I had one mentee who applied to hundreds of marketing jobs. He had impressive skills but no network and the wrong credentials. No interviews came his way. From where he sat, it was maddening. From the outside, it wasn’t mysterious at all. A strong network may have been able to overcome the credential mismatch, but with neither in place he had to carefully reconsider his next steps. Meanwhile, often mid-career professionals considering a master’s degree forget to be strategic about all three corners. The best programs aren’t just about the credential. You’re bringing work experience, building new skills, and accessing a powerful alumni network simultaneously. Too often people enter programs with a narrow focus. I’ve seen professionals complete expensive degrees, ace every exam, and graduate with zero meaningful relationships in their cohort. They dont even think about using their student status to land an internship or fellowship at organizations they care about. They paid for one corner and ignored the other two! Here’s what makes this framework durable: the three corners reinforce each other. When you sharpen someone’s work, you’re building their skills. When you help them navigate complexity, you’re teaching system navigation. When you make introductions, you’re expanding their network. The framework works at every career stage because the fundamentals don’t change. The world is changing fast. AI disrupts skills, remote work reshapes networks, degree inflation is real. But employers will always need people who can do things well, navigate complexity, and work effectively with humans. Assess all three corners honestly. Where are you strongest? Where have you been neglecting? Invest there. Your next opportunity won’t come from one thing; it’ll come from understanding how all three work together. And while you can’t control luck, building all three corners means you’re ready when it shows up.
Category:
E-Commerce
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