 |
|
|
|||||
As the “fourth wave” of coffee begins to take shape, companies that are embracing modernand, increasingly, automatedcoffee making are working to balance their tech with the craft of brewing. Terra Kaffe is one of them. The companyknown for its pricey, hypermodern automatic espresso machine TK-02revealed its first brand expansion with the August launch of Demi, a miniature version of its flagship product. Now, it’s launching a slate of accessories to complement its machines and to move the brand out of startup mode and help establish itself as a serious competitor in the world of coffee gadgets. [Photo: Terra Kaffe] The accessories, which will be rolling out into early 2026, include a countertop milk frother with a matcha setting, a line of double-walled conical glassware, tumblers for taking your coffee on the go, a quick-brewing cold brew maker, an ice cube tray, and a drip coffee potall of which are meticulously designed in the brand’s signature modern style to integrate seamlessly into the entire Terra Kaffe ecosystem. The accessories give existing Terra Kaffe owners a way to enhance their experience with the machine while providing newcomers a wider entry point into the brand. We’ve evolved into the next stage in this company’s life cycle. Now were a true lifestyle brand offering a myriad of options to serve all coffee lovers, Terra Kaffe founder and CEO Sahand Dilmaghani says. Every product has a foundation of seamlessness in the experience, elevating the way you go about your morning ritual. [Photo: Terra Kaffe] Creating an Ecosystem When Terra Kaffe released Demi, the compact machine delivered on size for those with minimal counter space, as well as cost, coming in at $795, less than half the price of the TK-02. But the machines smaller profile requires a trade-offnot being able to produce a milk-based drink (the TK-02 can produce lattes, cappuccinos and flat whites). Thats why the company saw an opportunity for its standalone Aero milk frother. The stainless steel Aero enables users to do one thing better than even the TK-02: make matcha. Its spinning technology whisks the matcha if you pour in the powder and place it under the machines spout for hot water. A built-in setting automatically stops whisking at the ideal time. (If youre old-school, you can still whisk your matcha with a bamboo whisk, then add milk from the Aero, which has a built-in temperature setting for the beverage.) [Photo: Terra Kaffe] Everything is complementary, Dilmaghani says. Were creating things to constantly improve the whole experience and tie a bow around it.’ With the new accessories line, the company was also able to broaden the scope of its machines beyond making single-serve drinksand do it in style. For Terra Kaffe users serving a crowd, it added a Drip Coffee Carafe, and while the Demi can brew a pot out of the box, the company is pushing a new setting that will enable the TK-02 to do so as part of the machines first major software update. [Photo: Terra Kaffe] While the TK-02 has an option that creates coffee optimized for iced coffee, it does not have an option to dispense the coffee cold, creating an opportunity for the Ripple ice tray, which makes four ice pucks that fit into the new line of tumblers. In early 2026, Terra Kaffe will roll out a way to make cold coffee quickly with a cold brew maker that it says will cut the roughly 18- to 24-hour process into minutes, and could be a way into the Terra Kaffe ecosystem for people who prefer cold drinks. The product uses a rotating force to rotate water through the coffee bed quicker. There’s no pressure associated with it, so it’s the same brewing methodology, Dilmaghani explains. But the technology we’re building actually accelerates the cold brew extraction process. [Photo: Terra Kaffe] Form and function A child of two architects, Dilmaghani says he places design on an equal pedestal as functionality, and time spent living in Berlin brought German design inspiration to his work. He channelled all of those inspirations for his coffee brand. Terra Kaffes brand identity and design language have a consistent throughline of geometric modernity, pulling from Bauhausian design principles, he says. Every single millimeter of the products are intentionally designed. The dials, the proportion to the base, how you engage with itthose are the details people subconsciously enjoy even if they don’t consciously acknowledge. With its name that means “earth” and its water droplet logo, Terra Kaffe is working to evoke nature with its products as it expands. The TK-01 is only available in black and white, while the Demi is sold in brownish Dune, Slate grey, Forest green, and Cloud blue earth tones. The ice trays are also available in Dune and Cloud, its Aeris tumblersavailable in three sizesrange from grey Smoke to amber Mairgold and burnt orange Sienna [Photo: Terra Kaffe] Minimalism doesnt mean plain, Dilmaghani says. Everything that you engage with stems from a place of evoking a certain feeling. That’s why, for us, everything goes back to precision, modernity and warmth. Despite releasing nearly two dozen products of different sizes and colors just this year, Terra Kaffe has more significant plans in the next year and beyond to mark its rising dominance in the home coffee tech space. We make sure that every touchpoint you engage with is inviting, Dilmaghani says. The expansion of the peripheral products continues that thread.
Category:
E-Commerce
Arizona Attorney General Kris Mayes announced Tuesday that Arizona is the latest state to sue Temu and its parent company PDD Holdings Inc. over allegations that the Chinese online retailer is stealing customers data. Mayes said the app deceives customers about the quality of its low-cost products and collects what she described as a shocking amount of sensitive data without the consent of users, including GPS locations and a list of other apps on users’ phones. According to the lawsuit, prosecutors are concerned about Temu being subject to laws in China that require Chinese companies to hand over data requested by the government, and that its code is designed to evade security reviews. It can detect everywhere you go, to a doctors office, to a public library, to a political event, to your friends’ houses,” Mayes said during a news conference. So the scope of this invasion of privacy is enormous, and thats why I consider it possibly the gravest violation of the Arizona Consumer Fraud Act that we have ever seen in Arizona. Arizona’s top prosecutor also said the state wants to protect businesses from being ripped off by the online retailer, alleging the company has copied the intellectual property of brands that include the Arizona Cardinals and Arizona State University. In a statement early Wednesday, Temu denied the allegations. We help consumers and families access quality products at affordable prices, the company said. We work to keep costs down and maintain reliable supply so people can meet their needs without stretching their budgets. Attorneys general in Kentucky, Nebraska, and Arkansas have filed similar lawsuits in recent years. There have been legislative efforts at the federal level to counter Chinas influence, especially when it comes to technology and intellectual property. But Mayes suggested there should be greater intervention by the federal government to protect consumers. Mayes called the allegations against Temu more egregious than those that have been made against TikTok. Through a forensic review, investigators in Arizona found the apps code has portions recognized by experts as malware or spyware and allows exfiltration of data from a users mobile device while concealing that the app is doing so. The review also found in the app large swaths of previously banned code from the platforms precursor version. Mayes urged Arizonans to delete their Temu accounts, uninstall the app, and scan their devices for malware. Sejal Govindarao, Associated Press
Category:
E-Commerce
Hit-Boy has made chart-topping beats for the likes of Beyoncé, Jay Z, Nas and Doechii but behind the scenes he was stuck in a restrictive publishing deal. In this interview, Hit-Boy talks But now he’s in full control of his art and his story. He’ll also dive into his creative process and how he’s walking the line of AI and art.
Category:
E-Commerce
All news |
||||||||||||||||||
|
||||||||||||||||||