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The assassination of Charlie Kirk is widening the political divide in Americaand some people who have made critical remarks about the conservative icon are finding their personal information being posted online, opening them up to harassment and threats. One site, called Expose Charlies Murderers, has been taken offline after posting the names of 41 people that it claimed were “supporting political violence online.” The site reportedly said it was working on a backlog of over 20,000 submissions before it was taken down. People named on the site were accompanied by screenshots of their alleged comments, which ranged from “he got what he deserved” to criticism of Kirk that also denounced violence, according to Reuters. While the site claimed it was not a doxxing site (one that exposes private or identifying information about a person), a message on its front page Saturday read: “This website will soon be converted into a searchable database of all 30,000 submissions, filterable by general location and job industry. This is a permanent and continuously updating archive of Radical activists calling for violence.” The domain was registered anonymously. And while the site was taken down by its host, sites of this type have a history of reappearing, hosted by overseas companies or private servers. One user, a Canadian influencer whose name was the first listed on the now-removed site, posted a video on X describing the experience, saying she had never “celebrated” Kirk’s death. Because the site accused her of doing so, though, she has received a flood of intimidating notes from people saying they know her address and threatening sexual assault and death. “It’s made the last 48 hours of my life a living hell,” said Rachel Gilmore. “Every single person who has ever disliked me is using this as a chance to get their pound of flesh.” Government officials have not doxxed critics of Kirk since his murder, but some have posted messages that could be interpreted as supporting consequences for those who have posted criticisms. Rep. Clay Higgins (R-LA), for instance, wrote: “Im going to use Congressional authority and every influence with Big Tech platforms to mandate immediate ban for life of every post or commenter that belittled the assassination of Charlie Kirk. If they ran their mouth with their smartass hatred celebrating the heinous murder of that beautiful young man who dedicated his whole life to delivering respectful conservative truth into the hearts of liberal enclave universities, armed only with a Bible and a microphone and a Constitution those profiles must come down.” Meanwhile, another user on X is keeping a running list of people who have lost their jobs after comments about the shooting. As of September 11, when it was last updated, the list had 30 names, with several more reported since then, including educators and employees of private companies. While the Supreme Court, in 1987, ruled that comments by government employees about acts of violence were constitutionally protectedeven when made in poor tastethose protections do not extend to employees of private companies. And while posting thoughts, positive or negative, used to be a relatively harmless thing to do, the polarization of today’s society can turn any comment into a potentially dangerous situationin which personal details are spread far and wide and cyberbullying (or worse) becomes relentless. X, Reddit, Meta, and other online centers of communication all have anti-doxxing policies, but with the tsunami of posts happening in the wake of Kirk’s death, it’s hard for even Big Tech companies to stay on top of all of the threats.
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E-Commerce
The past few years in corporate social impact have felt like a bull market. After 2020, companies raced to make commitments on racial justice, climate, mental health, and equity. Budgets grew. New executives were hired. Purpose became central to investor pitches and employee branding. Optimism and momentum were everywhere. But anyone who follows the stock market knows what comes after a bull run: a correction. A correction isnt a crash. Its a recalibration. It trims excess, exposes weak bets, and rewards investments with real fundamentals. Thats exactly what were seeing now in social impact. WHAT A CORRECTION LOOKS LIKE In the markets, corrections show up as a pullback in prices, a cool-down in exuberant storytelling, and a flight to safer assets. In corporate impact, its showing up as: Language shifts. Mentions of DEI in big-company filings have dropped by more than half in the past two years. Some firms now use belonging, workplace equity, or human capital risk instead. That doesnt always mean the work is goneit means leaders are trying to reduce political exposure. Reframed commitments. Pride sponsorships that once filled headlines have been scaled back or rebranded. ESG language is under attack in some states, so companies are re-packaging climate and governance work as risk management or resilience. Risk repricing. Target became a flashpoint, losing billions in market value and facing shareholder lawsuits after boycotts tied to Pride merchandise. Other companies have quietly moved dollars from visible campaigns into employee well-being or supplier diversity, where the value is clearer and the risk of backlash is lower. This is correction behavior: The froth is gone, the fundamentals remain. CORRECTIONS SEPARATE SPECULATION FROM STRATEGY Corrections dont create fragilitythey reveal it. Companies that treated DEI and social impact like a press releasebig promises, little infrastructureare retreating. Their programs were like hype stocks: attractive in the short term, weak in the long term. By contrast, companies that integrated equity, climate, or community engagement into their business modelinto talent strategy, supply chains, product development, and governanceare holding steady. Their investments look less flashy but more durable. ITS NOT JUST DEI This recalibration is happening across the whole portfolio of social justice work. Climate. ESG proposals in shareholder meetings are drawing record-low support in the U.S., even as global pressure rises. Still, most major corporations arent abandoning climate targetstheyre rebranding them as cost-saving, efficiency, or resilience plays. Philanthropy. Equity-centered giving surged after 2020. Now, some companies are consolidating efforts, focusing less on broad social-justice branding and more on specific, measurable partnerships with nonprofits. LGBTQ+ and racial justice. Campaigns that were once front-page news have pulled back. Yet behind the scenes, many companies continue funding ERGs, mental health benefits, and advocacy groupsjust without the same spotlight. This doesnt mean the social impact market has collapsed. It means the valuation of certain programs is being recalibrated. LESSONS FOR LEADERS So what should social impact leaders do in this correction phase? The stock market offers a useful playbook. 1. Re-underwrite your thesis. Investors revisit why they hold a stock. Leaders should revisit why theyve made social impact commitments. Where exactly does the work drive valuetalent retention, customer trust, market entry, regulatory preparedness? If you cant answer that, the program is vulnerable. 2. Strengthen governance. In finance, the highest-quality companies survive corrections through transparency and oversight. In social impact, that means elevating board or C-suite accountability, setting measurable KPIs, and showing how work ladders into business strategy. 3. Hedge political risk, not the mission. Smart investors dont abandon strong companies just because of volatilitythey hedge. The same applies here: Adjust language, broaden framing, emphasize universal benefits, but dont walk away from core commitments. 4. Rotate from optics to operating leverage. In a correction, investors leave speculative plays and focus on real earnings. Leaders should move resources from symbolic gestures to work that drives performance: fair hiring linked to skills needs, climate policies tied to supply chain efficiency, inclusive product design that reduces recalls and expands markets. 5. Stay invested through the cycle. History shows portfolios that hold through corrections outperform those that panic-sell. For companies, retreating now may ease short-term noise but risks long-term credibility with employees, customers, and communities. ON THE OTHER SIDE OF THE CYCLE Corrections change the leadership board. The slogans and speculators exit. The companies with durable strategies compound. On the other side of this correction, the landscape will look different: Language will evolve. DEI may fade, but belonging, equity, and workplace culture will deepen. Climate and community will be treated as risk disciplines. Less about optics, more about resilience and compliance. Coalitions will professionalize. Nonprofits and movements will expect clearer value exchanges, not just sponsorship dollars. The fundamentalsequity, justice, sustainabilityarent going anywhere. Theyre being repriced, like strong companies in a correction. THE CALL TO LEADERS If you saw social impact as a nice-to-have, this moment will confirm the urge to cut. If you see it as a driver of talent, innovation, and resilience, this is your chance to professionalize, integrate, nd build for the long term. Corrections punish speculation. They reward discipline. Treat your social impact strategy like a long-term investment: Revisit the fundamentals, hedge against volatility, and keep building. The market will turn. The question is whether youll have something real to show when it does. Muneer Panjwani is CEO of Engage for Good.
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E-Commerce
At the Exceptional Women Alliance, we enable high-level women to mentor each other to achieve personal and professional happiness through sisterhood. As the nonprofit organizations founder, chair, and CEO, I am honored to interview and share insights from thought leaders who are part of our peer-to-peer mentoring. This month, I introduce to you Courtney Wright, CEO of Gemini Builds It, and author of Lady Boss Blueprint: How to Reframe Your Business to Create the Life of Your Dreams. Known for her candid, pragmatic style, she has scaled her company in one of the most complex and high-stakes industries: manufacturing. Courtney does not sugarcoat the leadership challenges. Instead, she embraces them, making the impossible look possible while building a culture of resilience. Q: People say you make it look easy. What is the truth behind that perception? Courtney Wright: Lets be realits not easy. Scaling a manufacturing company is messy, unpredictable, and often brutal. My job as CEO is not to hide the chaos, its to cut through it and get to the finish line. Weve built systems, habits, and a culture that make the hard things manageable. From the outside that might look like ease. But every single day there is grit. What people call easy is usually the result of preparation and years of small, intentional decisions stacked on top of each other. Q: How do you personally handle those grind moments? Wright: I roll up my sleeves. If a supply chain issue threatens a delivery or a client moves the goalposts, I am there with my team figuring it out. I dont believe in ivory tower leadership. I believe in visible leadership. When your team sees you shoulder to shoulder with them in the hardest moments, they are not just following instructions. They are bought into the mission. On a personal level, I remind myself that pressure is a privilege. If people are coming to you with complex problems, it means they trust you to solve them. That mindset helps me stay grounded even in the grind. Q: What is the biggest leadership lesson you have learned while scaling Gemini Builds It? Wright: Perfection is overrated. Consistency is what wins. Its tempting to chase flawless execution, but leadership is not about being flawless. Its about getting it done again and again, even under pressure. Resilience and repeatability matter more than polish. That is how you scale a business and how you build trust. People dont want perfect leaders. They want leaders who deliver. And you cannot do it alone. Early in my career, I thought I had to carry everything myself. Over time, I learned that empowering others is the only way you scale. Today, my team is filled with people who know how to own their lane, make decisions, and drive forward. Its about creating an environment where trust and accountability thrive. Q: How do you create resilience in your team? Wright: By modeling it. When things get tough, my job is not to pretend everything is fine. Its to show that we can face it and solve it together. We do not avoid the hard stuff, we tackle it. And when you practice that enough, resilience becomes part of your DNA. You stop fearing challenges and start expecting them. Thats when you know you have a strong team. We also talk openly about failure. Mistakes happen, but real failure is when you dont learn or get back up. That gives people permission to take smart risks. In manufacturing, there are always moving parts and tight deadlines. Resilient teams are decisive, adaptable, and unafraid of the bumps along the way. Q: Whats the secret to making hard things look easy in business? Wright: The secret is that its never easy. The real trick is to build the right culture, the right systems, and the right people. If you have those three things, the impossible becomes achievable. I have built my career on cutting through the noise and creating clarity. That is how we deliver. We tackle challenges until the solution feels obvious. When people know what is expected, where the finish line is, and why it matters, the path feels manageable. Thats what transforms chaos into momentum. And when clients see the finished product, they say, You made it look easy. The truth is, it was anything but easy. It was just intentional, disciplined work. Q: Beyond scaling Gemini Builds It, how do you see your role as a leader evolving? Wright: For me, leadership goes beyond these walls. Its about showing up in industries and rooms where women have traditionally been absent and proving that results speak louder than stereotypes. I make it a point to be visible because visibility matters. When people see someone who looks like them in a role they aspire to, it changes what they believe is possible. My focus now is not just on running Gemini at a high level but also on creating ripple effects for the next generation of leaders. If I can help even one person believe they belong at the head of the table, then the work is worth it. That is the legacy I want to leave behind. Larraine Segil is founder, chair, and CEO of the Exceptional Women Alliance.
Category:
E-Commerce
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